Excellent selection of Japanese conbini goods and cooking supplies/household goods. Lots to explore.

A cute Japanese 7/11 like store with Japanese snacks and food. I liked it! They had eel sushi, which I love!

One of my favorite places to get groceries in the city. Excellent assortment of imported goods, frozen goods, snacks, produce, meat. They stock the stuff you wont find at Whole Foods or any of the other big chains. Friendly staff. Also, well-organized and compact, never takes me long to get what I need and check out.

I like stopping by when I am in Midtown. They have a good selection of Japanese snacks. The best konbini in Midtown. They sometimes keep the Matcha dark chocolate Alfort cookie, as well as the Maple and other flavors, in stock. Their karaage and rice bowl is also very tasty. The store staff are very friendly

This is a really nice shop and for such a small shop they have a lot of stuff!

Staff is so nice and all the products are fairly priced and fresh!

Its japanese goodie store, what more could you want? The place seems like a hole in the wall but they sell all sorts of yummy stuff.

Cute little convenience store. All manners of Japanese food, snacks, and wares. There’s a tiny small seafood station and produce in the back, and in the front there’s ready to eat food. A microwave is conveniently provided for those that need one. Asahi cans at 1.29. Would highly recommend as a casual detour or quick stop over. Definitely a nice little find.

Amazing, an infinite array of Asian products of all kinds at great prices in the middle of NYC. Awesome shop 👌

Great selection of products and good hot/cold food options for work lunch

The food was very good, the best sushi I ever had in a long time.

Love that we have this store near us. Associates are helpful and always in a good mood willing to help. A small grocery but has a ton of choices.

Amazing sushi and sashimi in a truly authentic Japanese market. I hadnt eaten wasabi Kit Kats since my last pre-Covid trip to Tokyo...loved it!

When I found out that this Japanese grocery store sold onigiri (a Japanese rice ball), I had to visit. I tried it, and it was great. Def recommend it.

Great cute little grocery store where I can get sashimi (raw meat that can be eaten safely) fish with good prices!

Lots of Japanese products and a lot of delicious Japanese Drinks!This is a small (this is Manhattan of course,) but well stocked Japanese Grocery Store. This grocery store has sauces, seasonings, breads, sweets/desserts, prepared dinner/lunches, a butcher/deli counter, frozen foods, and cold drinks. If your looking for a specific Japanese food, this grocery store is going to have it.I mainly come here to buy Japanese milk tea drinks, coffee drinks, and bean cakes. For the coffees, my favorite coffees are Pokka Coffee Gold and Ucc Coffee. Both of these coffees are similar to the Starbucks Frappachinos, but not as sweet nor as creamy. My favorite Milk tea has to be Ito En Milk Tea Hawaiian style. Those three drinks are crack!The Vitamin Cc Lemon is pretty good. It tastes like Fresca, but instead of having a grapefruit flavor, it has a lemon flavor. The Suntory black tea is good (unsweetened) but its a bit pricey $2.50. The Calpico literally tastes like Lychee.The Bean cakes are good and my two favorite cakes are the wheate cake and the cake with the sesame seeds on it.This is a very good store to go in and buy a drink, a bean cake, or Japanese groceries!

I love this deli a lot, they always have different Japanese tasty food and drinks! When I am in the area, just can’t pass by it without buying something there! ;)

Good raw sashimi

My favorite japanese store! They have the most kind staff members, and all the niche japanese items that I need to make some Japanese home cooked food. They have good sales on Saturday & Sunday for their frozen foods and prepared foods.

Love this Japanese grocery store. Has lots of grab and go meals as well as some groceries and snacks.

Was great can get all u need

My go to Japanese market! Cashiers have always been sweet, Ive been going for years now. Veggies in the back 🥬

Okay so... I was working on this visit but the food was ready the restaurant was well organized

We had some items that were supposed to be reduced but the bill was without any, except the ready to eat food. What a disappointment! :(

Love this Japanese convince store. They have some delicious food! I love to get the lunch noodles. And the prices are affordable for the area. I definitely be back here again. The line to pay is always long so they must be doing something right :)

Clean and full of unique Asian groceries

Always tasty supermarket sushi to go!

One of my favorite place!!!

It is a tiny Japanese grocery store, has most your Japanese essentials, sauces, snacks, noodles. Its vegetable selection isnt too wide but has your Japanese vegetables but only those that are uniquely Japanese. No where near the full selection of vegetables. They also have ready-made Japanese food and sushi for to-go. Oh and some Japanese beers are available as well. Not your fully stacked grocery store, but has your Japanese/Asian essentials.

I really like this store. For such a tiny place, they managed to cover almost everything in there; junk food, beauty, soup, instant, fresh, frozen etc.The people who work there seem very nice and polite. The customers as well all seem really nice. Really interesting since its in midtown east.I love going there just to browse.

Very small but great selection of japanese beer and grocery

This kind of place is what makes New York great. Distinctive Japanese groceries, highest quality deli and amazingly friendly and helpful staff.Tip: for the perfect winter New York dinner party:1. google how to make shabu shabu at home2. buy the pot and gas burner device on Amazon (quite cheap)3. buy all the freshest ingredients at Dainobu. Ask the lovely women at the checkout to help you pick the right ingredients.

Nice conveniently located deli.Usual assortment of fresh Japanese snacks.Very reasonable prices (especially considering the area). Love it!

This is a super cool asian grocery store. They have everything to make homemade sushi. Prepared meals and sushi bowls are awesome! Great staff, always polite and kind

Great shop for Japanese groceries.

The prices were pretty reasonable considering its Japanese food. The sweets were delicious too so Im definitely coming back here.Its a nice grocery store

Great little japanese convenience store that carries prepared foods, drinks, snacks, cooking supplies, even alcohol. Theres a coffee maker and microwave in case you want to heat up your lunch here. In the back is a noodle stand, I think. I only ever visit after work hours, but I assume it must be popular with the business crowd. I like that the selection of snacks and drinks change often, so I get to try new flavors of pocky and etc. as they come out. The staff are very friendly.

You can find most things that you would only usually find in Japan. Great place for lunch - they have good sushi and an excellent hot food section at the back of the store with rice/upon/tofu bowls (I recommend the beef don). Staff are all very nice here. Lunch is good value but the Japan groceries are a bit pricey.

Love this tiny little spot! They got great selections of Japanese snacks and bento.I went for hot food section too and got beef&tofu combo over rice. It was very delicious and cheap! Their fried chicken wasn’t impressive so I will skip that next time.Their drinks were pretty good and their seasonings including curry are tasty.The cashiers were friendly and efficient. No complaints at all for this convenience store!

Love this place! Better than the location downtown. It’s your typical cramped Asian grocery store, but A LOT in stock. The only issue is their hot bento deli section isn’t open on weekends and closes fairly early after lunch on weekdays.

Nice little spot for Japanese groceries. The layout is very similar to their 6th avenue location. Prices are what youd expect for mostly imported goods. They have a small collection of fresh produce / frozen items.

I have switched to Asian food and since the time I am back from honkong, I was looking for one. It has got most of Asian groceries. It is small but yeah you get mochi to sushi. You even get fresh vegetables and my favorite Yakult. Staff is good. You get some packed fresh lunch and dinner as well.

Small Japanese grocery store but has a pretty decent selection. They serve hot lunch bowl here.

Lots of good options here and variety of sushi at the fridge and rice dishes to choose from. They make hot food in the back and you can also order from their menu. This place also has really nice and interesting collection japanese snacks and candy as well!

Very neat mom&pop grocery store that sells various Japanese items. Perishable items look to be fresh, lots of goodies to choose from. The clerk was very polite.

Great little Japanese Market. Tons of Sushi and Sashimi options as well as Japanese packaged snacks and drinks. Also a little kitchen at the back for lunch Ramen etc.

The deli corner is tiny yet the variety is huge. $6.99 karrage chicken donburi with imported Japanese rice is a real bargain. They also have a lot of authentic food stuff flown in from Japan, including short shelf life items such as bread and chilled desserts.

Nice little Japanese supermarket. Has good selection of Japanese household goods, groceries, and sweets. As with all things Japanese, it is on the expensive side. Lunch selection is pretty good as well. I will also point you to the large stash of Ito En tea. Its really good.

A small Japanese grocery store with a large variety of Japanese products! You can also buy affordable gyudon and ramen at the back of the store.

Best Japanese grocery in Midtown. Amazing prepared foods. Try the crab croquettes or salmon neck over rice!

Love coming here to get my Japanese snacks and quick/easy curry rice for lunch. Only reason why its not a 5 star, rating as 4.5 stars, is they no longer make a plain inari sushi.

They my favorite drink from japan here and very good onigiris

Very traditional Japanese products are there!!

Great store with all kinds of products for cooking, snacking, take outs and tea selection. Friendly and helpful staff. Found my sea algae salt, finally!

Good size. Able to find what I want for Japanese stuffs. They also have good Japanese lunchboxes and sweets.

Amazing Japanese groceries

One of the cheaper Japanese grocery stores around. They even carry Japanese cosmetics, hygiene and some kitchenware. They also sell alcohol and cute Japanese umbrellas.

Convenient.

Japanese super market that carries fresh items( sushi rolls, bento and salads) and packaged goods. Clean and well kept

Great little market. It gets very crowded at lunch time, but theyre very organized and the line moves quick. Love the spicy chicken ongiri!

Good for take out items, snacks, groceries, sushi, and small lunches.

I just love this place. Great food, soups and sandwiches.

Good

Lots of Japanese products, including ready to eat meals. Loved it.

Good and cheap. Microwaves available for heating food free of charge + free chopsticks. Would recommend for hungry tourists that are in a rush.

Great bento options for lunch and snacks. They occasionally have good deals on their items so be on the look out.

Always a pleasure shopping there. Clean, polite and food options are plentiful.

So interesting. All sorts of foods i didnt know. Tried some, they were great (cant remember their names). If you like unusual sweets, you have tons to try.

This is a nice Japanese deli in the middle of New York City. The place is a hole-in-the-wall and is tight-quarters. Hot foods are excellent, especially the curry, mabo tofu, ramen, and soba noodle soup. Also great assortment of Japanese cold and hot food, including snacks. Gem in the city.

I love their green tea ice cream. Its so conveniently on my way to the train and stays open late enough for me to stop by when I work late. I get my enoki mushroom fix from there.

Its your standard Asian marketplace. They have some good lunch platters that you can grab from the refrigerated shelves or go to the back for the real market items. When I am in the are for work, I usually stop in for lunch. Give it a try.

Great supermarket/quick lunch pickup.

Want mochi, get mochi -- and everything else thats wonderful in Japans snack and grocery culture.

Japanese deli with everything you would expect from hot food (make your way to the back- I found the tonkatsu ramen just ok), to ready made, microwave-ready chilled food in front, to snacks and dried goods dispersed throughout the store. Credit cards accepted.

I was able to find to quick cook Udon that I wanted. Not to expensive for items as well

Great lunch. Been going for years. Mabo Don is the best.

They have nice thin sliced shabu-shabu beef and pork.

Visited to purchase feminine supplies which I normally need to find on Amazon. A short walk from Grand Central.

Prepared food is very hit and miss and more miss. Just now had grilled fish and it was not very fresh - smelled very fishy. Prices on some of the items are ridiculous.

Rare Japanese grocery store in mid town. Good bento boxes

Some of the best mabo I have ever had. Onigiri is fantastic. My go to spot.

Small and discreet but they pack quite a lot of selection in there. They also offer hot food at the back, good for a quick lunch when you are not so hungry.

Small, but good place to get Japanese foods in the city. Prepared foods are mostly just ok.

This place is wonderful, especially for the area. Yes, prices are a bit higher than in Flushing. Hello, its in Midtown. As in not in a place 45 minutes from anything remnant of late 1980s Beijing. But the selection is unimpeachable. Many items are frequently on sale, at appreciable discounts. On weekends, all frozen items (excluding ice cream) are discounted a ludicrous 40%. No one is quite sure why, since theyre frozen. The icing on the cake is the variety of Japanese beers available that arent easy to find elsewhere -- Im looking at you, Orion.

Kick ass little Japanese grocery store with nice selection of ready to eat choices. Bring a translator.

Great place for Sushi, Sashimi, and dumplings. Excellent Asian local market if goodies.

Love this place. Sushi is fresh and have great bento boxes. The onigri is always fresh and so tasty. They have a cute beer selection. My wife can walk around here for over half an hour and its a big store, only because theres so much to look at. My wife loves the skin care selection. Theres also udon and ramen in the back which is very good.

Great place for Japanese items, can be cheaper than alot of other places.

Good quality for the price

Good selections of goods. There is 40% off on frozen food during weekends.

Great place for Japanese grocery shopping and ready made bento, sushi, curry rice and ramen. I go for lunch 4 times a week.

Great place! Will stop by more often.

This is one of my favorite Japanese grocery stores in the US

Love their bento.

Small and nice Japanese grocery in the center of NYC. On Sunday you can easily find street parking

Great little Japanese food store and they also sell premade items super friendly staff

A little small so I feel claustrophobic when I go entered but the cashier was really friendly.

A lot of Japanese foods including hot meal for lunch at the back end of the store.

Love the food and cashiers! Very wide selection of food.

I got an allergic reaction eatting here. All i had was the japanese curry, white rice and tempura chicken. So beware something in this can cause allergic reaction, I have had this before at other establishments and didnt have this reaction.