Went here for the first time, Friday, LOVED IT! Highly recommend! Lovely atmosphere, very relaxing and the Ladies were great. Got a massage and a Facial, Best Facial ever! Will return and will give gift cards for Christmas this year! Thank You for such a good experience! - Shari

Knowledgeable and super sweet staff. My husband and I both have had great experiences everytime we have gone.

Pura Vie has the cutest holistic and new age goodies! From candles and sage, to chocolate and clothes.Their specialty is definitely the massage! Just check out this description for a seasonal foot massage, ... luscious, creamy mint hot chocolate salt scrub followed by paraffin-alternative treatment that is melted and placed on feet... Are you not relaxed already??

I had the pleasure of having a massage with Priscilla today & it was hands down the best massage Ive ever had! She was very welcoming, the pressure was just right & the room was incredibly relaxing.

Noemi is amazing! I booked a 90min Ayurvedic massage with her and it was truly fantastic. I enjoyed the holistic approach to this massage to include all facets of humanity- mind, body and spirit. But, honestly even if the eastern approach is not your “thing” you are still in luck, she is truly gifted in the art of massage therapy. Her technique and energy melt away stress and for a short while, the world disappears so you can completely relax. I will be booking more appointments and I HIGHLY encourage everyone to do the same! 10 out of 10

First time ever getting a massage and it was the most amazing experience. Naomi is wonderful, I have never felt so relaxed. She also has some amazing items in her shop, I got the cutest dress and even some hand crafted chocolates. Highly recommend!

My experience at puravie was great! Naomi was wonderful in asking me what specifically I wanted her to focus on and created such a great environment for relaxation!

Amazing environment! Got a 60 minute massage from Priscilla, she’s truly gifted, kind and professional. My back pain and stress have melted away. Will be back!

Nice place and nice sign!

Naomi is an incredible therapist! And this is the coolest boutique if youre looking for awesome unique gifts!! Ive been looking forward to my next massage since I left.

Wonderful downtown store! Owner is super nice and helpful. Owner also is fantastic at massages😁. Support our Lakeland Business Owners👍

I had the best massage at Pura Vie. The massage room is decorated beautifully, the music playlist is so peaceful, and the massage was incredible! I am completely relaxed now and cant wait to schedule my next massage!

Lovely new shop in downtown Lakeland. Easy, light clothing for hot weather at reasonable prices. Oh....and the massage! Ill be going back!

This is a beautiful spa with lovely retail and thoughtful touches. Check in was smooth and we started on time. I had a fantastic Swedish massage with Melissa, who was professional and kind. I was in a quiet mood, and I appreciated that our communication was focused on the massage. I would return for another massage here and recommend it highly!

I was in absolute awe walking into Pura Vie. The space felt warm and inviting. I was blown away by the decor and the wonderful smells wafting through the spa. Very cozy indeed. My massage was wonderful with Ms. Brandy, she has a very wonderful touch and focused on all that I needed. I will definitely be back to try the yoga and facial services!!

Lovely spa! Great find, close to downtown. Everyone was so friendly, the treatments were very good. Look forward to going back when I’m in town again!

Sammatha is great!! She knows how to get deep in the tissue of the muscle. I would recommend anyone who has a job that is hard on their backs or knees or shoulders, to go see her. Thanks so much for the 90minutes!! Will be returning!!

What a wonderful and relaxing massage! The atmosphere at Pura Vie Spa is second to none and Sylvia was very professional. I definitely recommend Pura Vie Spa!

Pura Via is a beautiful space with some great service and product options. Kate found my problem spot right away and did a great job working on it. I would definitely reccomend.

Lovely place, with great vibe and wonderful service. I love the therapeutic massage and the yoga class.