Great store for Badger fans. All the badger merch you could ask for and very helpful, friendly service.

If you lve the BADGERS you better stop in and look around. IT IS SOOO MUCH BETTER THEN MAIL ORDER BS!

Terrible experience. Heidi W was extremely abrasive. Should be disciplined. Extremely disappointed. Do not go there

Good place to shop for Wisconsin gear! They have everything. Little in the higher end of the price range.

Nice selection of everything Bucky. Very expensive, though.

Decent price for badgers stuff.

Surprisingly unwelcoming. The store was empty with 2 employees and it took a while to get their attention. Once our question was asked about picking up loyalty point merchandise they were rude and gave us a number to call tomorrow instread of taking care of our question. Much better shopping experience at State Street with student employees. There was positively a great selection of items, would have probably made a purchase if the staff was not so rude.

Great selection and friendly helpful staff.

The people that work there are very helpful.

👍🏼👍🏼👍🏼

Very friendly employees. Ton of stuff to choose from

Nice store for state brands

Great for a fan

Biggest selection of Badger merchandise Ive ever seen.

Nice place.

Always good

The worst Customer Service

Lots of YOUR merchandise, friendly staff