Such an incredible store! Make sure you come check this place out. The clothes are so cool and comfortable. the store is beautiful and the owner Doug is an amazing man

I bought two shirts here. I absolutely love them. I will be buying more. The employee was very friendly and helpful. She answered my questions without always looking over my shoulder. She gave me the time to make decisions and helped me find what I was looking for. Truly great customer service and products.

I am in the sun over 150 days per year so having good SPF protection is important to me. The Cognito line is top notch! It keeps me cool, dry and protected from the UV rays. The graphics are fantastic, with a great selection for everyone. If you have not purchased yet, dont wait any longer - you wont be disappointed.

The woman who helped us was awesome. We went in because love the outdoors and their products were so unique and eye-catching. My husband and I both left with a top. He got the thicker sweater and I got the thinner top. We both wished we had also gotten the other, which means we will definitely be back!

Took our family in this store back in March 2020 and everyone got a mask hoodie. We have now bought from their online store as well because they are a staple in all our wardrobes. 10/10 recommend for a great light weight jacket and you never have to worry about not having a mask!

Seriously an amazing product before COVID, but with all the mask requirements the light weight Pullover has been a life saver. I now have three and my boyfriend has three. I recommend the cognito brand to literally Anyone who will listen.GET YOURSELF ONE YOU WONT REGRET IT

I have been wearing Cognito brand clothing, including Fincognito fly fishing wearable art for about 4 years. Love them. I get compliments all the time. The colors hold true. The senior management team provides outstanding customer service.10/28/2020. Still great. Clothes are comfortable and colors still holding fast.

I can’t say enough about Cognito brand clothing! The quality of the clothing is fantastic! It washes well. Doesn’t shrink. The colors are just as beautiful and vibrant today as they were four years ago!Just when you think you are done and you don’t need anything else...I mean you have leggings, capris, scarves, hooded shirts with an amazing face mask, gators, and the winter fleece pullover for early morning fishing...Doug creates even more beautiful products and you are waiting on baited breath for the new shipment to arrive. My husband only wears Cognito shirts...it’s his new uniform!I love the leggings and wear them all year round. Under dresses, to the gym and everywhere in between.Cognito is located in Sandpoint, Idaho and its the first stop for anyone visiting our house!

Really cool designs and great quality clothing. The owner is very friendly and helpful. I highly recommend shopping here.

I LOVE COGNITO BRANDS! From the very first time I laid eyes on their products I knew I had to have them. The graphics are amazing. The fabrics are divine, the fit and feeling, heavenly! I love that they are SPF rated. I love the hoody with the buff insert. And, the customer service is second to none. If you dont own any Cognito -- unfriend me, please!

Ive beome increasingly aware of the need for good skin care. Theres nothing simpler then pulling on a Cognito hoodie with skin care built in to know that Im protected and I dont have to remember to reapply.

Fincognito, Oceancognito, Sunpro or Fleece - I love them all. The Sunpro gives great sun protection in full sun all day while keeping me cool. The fleece is a great warming layer both out on cold fishing days as well as laying around the house. Love the artwork options as well.

As a life long fisherman, I cannot recommend the product(s) enough. Function, fashion, and comfort. Worth every penny. I wear the sunpro hoodies mountain biking, hiking, and just hanging out. They are not just for fishing. Doug and his staff are always helpful and spend time making sure you are happy with the fitment and your purchase.

Great product and responsive company. Between my wife and I we have 5 pieces of Cognito Brand gear. The quality is exceptional. The hoodies are a great option for a required face mask during our time of COVID. I use the heavyweight hoodie for skiing, the hood goes under my helmet and the incorporated face mask eliminates the need for a separate face mask. I also have the lightweight Sunpro hoodie that allows me to use the built in face mask while hiking. The weight and fit of the product make great layers. On a side note, I discovered the fit is different between the lightweight and standard weight hoodie. I wear a medium in the standard weight and a small in the lightweight Sunpro hoodie.

This one of a kind gear has been a breath of fresh air in all my outdoor activities. Whether fishing, hiking, mountain biking or just walking around town, the sun protection is a huge plus and the neck gaiter that is built into the Sunpro Hoodie has been a plus during this current pandemic. Thank you Cognito Brands for your, fun, functional and stylish gear!

I have worn Cognito Brands for over 4 years now. The clothing looks like new still. The company is very easy to work worth.

As a full time fishing guide I work my gear hard, and always need plenty of sun protection. I wear the hoodies nearly every day I guide and never have to worry about forgetting my Biff with having a buff built into the hood of the shirt. For those of you that may be worried about fish spooking from the vivid colors, fear not. I had a phenomenal day on a very technical gin clear river and the fish clearly did not care. As for the gloves I have run Simms, buff, Patagonia, orvis, Mrs, etc gloves and for my smaller hands Ive never had a more comfortable fit. Couldnt recommend this company more.

Highly recommend! Great apparel with awesome graphics! Super helpful owner who always willing to help!

Our entire family loves this store! Doug has created some of the most unique and beautiful shirts, leggings, gaiters and more! We have all of his clothing lines: Fincognito, Mountaincognito and Oceancognito. Each shirt is like wearing a piece of art. You can’t go wrong with anything from this store. Shipping is also very quick as we have shipped to many friends and family. Thank you for this wonderful business !