Great spot for coffee. Baked goods are vegan and delicious. Love the patio and overall atmosphere. Awesome staff

New tradition was pretty great. Good, quiet off the beaten path location. Pour over coffee is better than most of the other surrounding places. Pop-tarts are so good. I would frequent here, but the hours are terrible.

Their iced hibuscus tea is YUMMY! I even tried one of their vegan poptarts from Pig Out Vegan bakery, and it was super good. My sister loved the coffee that she got too, will definitely be back. The vibes inside are relaxing, and the decor is GORGEOUS. I want my house to look like that. They even have some outdoor seating, and a small parking lot

A little bit hard to find.. Cool place though, i got a caramel latte with oatmilk and the flavors they have arent syrups but are somehow delicious and sweet! I was surprised. I also enjoyed the apple pie poptart. Staff could have been friendlier and more helpful to customers when said customers dont know what to get. But thats coffee shops... theyre not restaurants. ✌

A hidden gem in Worcester. great coffee, great staff, lovely and welcoming interior. to navigate there isnt straightforward, but its well worth the hunt.4 stars for one reason only - the hours. if they opened at 7 or 8 instead of 9 Id be here daily. if your schedule accommodates a stop, New Tradition is highly recommended.

I am so excited my husband found this spot! Im dairy free and they are a small ( but expanding) coffe shop/ barber/ bike shop! Really cool right! Their bakery goods are all vegan and they offer oat milk as a dairy substitute. The staff that I spoke with were so friendly and excited to share the many changes coming! I dont have many pictures since I had two kids with me but I will be sure to post more. If you havent been you need to check this place out!!

Interesting coffee shop. The coffee and selection is great as well as the people that work there. The decor is where it is different from almost any other coffee shop you have been to. Limited seating but there were not too many people there when we went, so that was not a problem. At the same location there is a barber shop off the shop and a motorcycle shop that you can look on as you sip your coffee. If you are looking for a great coffee and different environment to drink it in, this is the place.

Intimate espresso bar nestled behind historic Worcester factories. Speak with the hip owner and ask him about his bike shop next door. A true hidden gem 💎

Best coffee shop in city by far! From the barista’s to the quality of the coffee to the atmosphere, they have it all dialed in. If you haven’t checked this place out yet then you’re blowing it!

Great coffee with interesting flavors. Love the honey latte. The rotating gourmet pop-tarts are always amazing. Very cool atmosphere and friendly staff. I love coming in on Saturdays for a haircut with Josh and grabbing breakfast and coffee from New Tradition. Definitely check out if in the area.

If you havent stopped in for a cup of Joes-Joe, youre doing it wrong. I find myself driving more than hour just for a cup of cold brew. It is worth every cent. Without a shred of doubt the best coffee I have ever had. The shop alone is so aesthetically pleasing to the eye. Also stop in next door to see Josh at Heartland Baber!

A unique coffee shop.Good coffee.Friendly barista.Definitely, I will go again.

Such a cool vibe here. Everyone is great and dogs are allowed which makes everything better.

Best coffee, lattes and vegan treats youll find anywhere around

Seriously the best espresso in Worcester. I can’t believe I just found out about this place! I highly recommend their iced americanos with oat milk.

An absolutely charming, warm place, with great service and great coffee! Their ambiance was so adorable because Im obsessed with plants and their boho modern vibe. I love how you can get coffee and vegan treats here, a haircut, and repairs. What a win-win! Cant wait to come back again and try more drinks and vegan pop tarts! Im so impressed!!

This place is so neat, especially if you like motorcycle ephemera. I wished I could enjoy my latte inside but covid. also they have vegan pop tarts on the weekends and they are really good.

Those pop tarts tho. Wow. Excellent coffee too. Super cool spot

Great coffee, great vibe.

Best coffee shop in central mass, friendly staff, relaxing and unique atmosphere. Great coffee too!

Amazing environment, friendly staff, and the best mocha ever!

Some of the best people youll find anywhere. Motorcycles, coffee and pastries, barbershop, skateshop/snowboard, and space for pop-ups. If youre in need of any of these, go here.

Great spot! They make a mean latte, and the atmosphere is unique and fun.

Simply amazing. love their whole vibe, good coffee.

Best coffee and treats in Worcester!!

Great coffee while waiting to get my haircut from Worcesters own Josh @heartlandbarber, go check it out, awesome find!

Love this coffee shop and their shirts are really nice

Great atmosphere, good people.

Good vibes, good coffee

Super chill joint good roast and nice people

Good pour over coffee and nice atmosphere, pleasant staff :)

Beautiful friendly place Im definitely coming back

This place has a great vibe and even better coffee! Best coffee in the City!

All the coffee is excellent but this has to be the best cold brew ever!

Awesome energy and coffee!

Great service, great product, good people

Super Nice, dudes.!

Great coffee and atmosphere.

Honey Latte 🙌