The team at Serra Nissan did a great job finding the right car for my needs. I was in and out quickly. Great deal and great customer service!

The techs in the back are very fast and professional. Especially the female mechanic. Would recommend this place to all my friends because of how nice and helpful they were at figuring out the problem to my car. The service writer.... Not so much.

This was the best experience ever! Thanks to Suzanne and Madison!

We had the oil changed and the tires rotated on our Nissan. Everyone was very helpful and a couple of times someone would tell us how much longer it would be. Very professional and knowledgeable here.

My wife and I just purchased a 2021 Nissan Rogue SV from Ricardo Gelpi. He and I have been corresponding for months, and I must say, by far, he is the best salesman that we have ever worked with at Serra Nissan. If anyone is looking to buy a vehicle, I highly recommend Ricardo.

The most kind person I ever met this visit.

I had been taking my 2019 Armada to Benton in Hoover, I was not satisfied so I decided to find a new dealer to service my Nissan. I am so glad I tried Serra Nissan! Rogan and the young lady (short blonde hair) working the service desk we’re so helpful and nice! I will be back for all of my Nissan needs!

I want to thank Matthew Gibson for blessing me with a 20q8 Nissan Versa. Nice fella

I really enjoyed my first experience at Serra Nissan of Sylacauga. I was shopping for a Nissan Rogue. They had a very good variety in stock. My Salesperson was David Vaughn. He was outstanding to deal with. David was very helpful and took all the time I needed to look at the different options. There have only been a few car sales people who I would be willing to deal with again. David Vaughn is in that select group. From our looking, test drive, and eventually negotiating the deal, I could not have been more pleased with my experience. Besides David, his Floor Manager, Ricardo was also very helpful with helping make the deal work. Chad in Finance was great to deal with as well. I highly recommend Serra Nissan of Sylacauga. Ask for David Vaughn!

Staff went out of their way to show common courtesy and kindness. Marty the sales manager and mattie the sales woman were super. I would highly recommend this dealership. They were fast and we never felt so comfortable. Thankyou for everything M & M.

Codie in the Service Department was great! She really cared about me as a customer and it showed. Its difficult to find great customer service but I received it today!

I sent an email to Serra Nissan interested in looking for a new, used car. Frank Morris called me to ask me what exactly I was looking for. Within minutes he sent me pictures with options that met my description. I made an appointment to come see him later that afternoon. When we got there Frank had pulled the vehicles I was interested in. We went for a test drive and fell in love with a 2019 Kia Sonata. Frank was incredibly patient with me and never made me feel pressured to make a decision. He worked with his manager and finance to get me exactly what I needed at the price I wanted. He even called a few days later to make sure we were happy with our purchase. I highly recommend Serra Nissan, and ask for Frank!

The service staff were all very helpful and nice. I have visited another Nissan dealership for service and they tried to push products and services on me that I did not need but this was not the case. They suggested only services that I need. I did not have to wait all day for my service work to be completed.

I just want to thank Marty and Madi and everyone that was involved with helping me get my car. Great experience I would definitely recommend sierra Nissan in sylacauga to anyone who needs a car. I was so happy words cant explain.

Love it, great service from Madi and Hardy...love my new car

Josh was very friendly and helpful.

Well went there 1st time staff was friendly and helpful made me comfortable love there service and the staff

I learn more and more how to take care of my 2009 Nissan Sentra.I was aware of tire rot--thank you Texas--but must by 4 tires probably next month. Overextended this month by a drive to Ohio. The most important thing I learned today is that I can get an extended car warranty thru dealer or bank...

Great experience with Jaclyn. And sales manager Marty.

Everybody was super friendly and helpful in getting me into my 2018 Nissan Kicks

Great people and awesome cars. Plus, Eddie Jones is there

The entire team at Serra Nissan of Sylacauga were a pleasure to work with. From the moment we stepped on the lot and we’re not swarmed by sales people, to when sales professional David Vaughn showed us the car we were interested in looking at and test driving, to negotiating on the vehicle with David’s manager ( we only had to make our original offer and one counter), to signing paper work with the F&I manager Hatcher. I was happy when we told Hatcher we already had financing, he only asked what our rate was. He then helped us select an extended warranty that was a better deal than what we had from our bank.My wife hates all the B.S. that happens when you you purchase a car and would rather have a root canal. We would both highly recommend Serra Automotive and sales pro David Vaughn!

Great people fast service

Too long of waiting even though had scheduled an appointment

I was in Sylacauga (2/10/21) for service for my vehicle. Onna in the service department was FANTASTIC. Onna had the best attitude that Ive experienced in a long time. Her kindness and willingness to help was outstanding. Onna, YOU ARE AWESOME!!

Bought a Ford Explorer from them not even a month later the power lift gate would not work. I called them and they told me to take it to the Ford dealership. They worked hard to get my business but the lack of customer service is horrible after the sale. Wouldn’t advise dealing with these people. Won’t ever be back.

The stuff is very helpful and kind.

Dont expect these uneducated mechanics to fix your nissan without replacing parts that It doesnt need before they figure out which part is wrong. They charge triple and are mean about it towards the customer! The girls at the front desk are great! But the mechanics are lazy and not nice.

Too lazy to rotate my tires when I had my oil changed! Will not be returning!

Fast quick service and very nice employees to deal with.

Well i bought a 2014 Nissan and it had warranties I also had got my key replacement during my warranty that they had neverrrrr program it to my car now I guess it’s my fault the reason they never got to it so now I have a key that can’t be programmed on their account I never had a issue here but this is my first and last time getting played by Nissan in sylacauga only thing I can say is the lady at the front desk was nice!!!

No good they always trying to RIP you off and you never really be able to get what you.wanted

Not really impressed I call yesterday and was told that the part department would be open(2-27-21) I go out there and part lady not there the Tech that came from shop to look up part done a great job and found the part I need. Part Cant be ordered until Monday(3-1-21)now. Thanks to the Tech who went above and beyond find the part I need.

I was shopping for a vehicle due to unrepairable damages to my car after a storm. The friendly and helpful staff made the experience easy.

I had the oil changed in my truck.

If I could give NO stars I would! Do not purchase from here. Horrible!!!

Good Car deal! Great Car Salesman!!

My Rogue needed some work and the dealership where I purchased the car and the next closest dealership were too busy to help me in the time frame I needed. So my son-in-law called Sylacauga and they said bring it on in and we will take care of you. Super Super nice and very professional employees. They took care of my issues faster than we expected and I would highly recommend them to everyone.

Above and beyond anything I ever expected

My experience was very pleasant I think the young lady name Miss Alana she is very friendly and courteous she is always helpful to me everytime I come to get my oil changed the world need more people like her

Kurtis was a huge help! Thanks for helping us come home with a new car!

Great place to go for service.

CONVENTIONAL OIL & FILTER CHANGE $39.95TIRE ROTATION & BALANCE $29.95I was told I needed windshield wipers. I ask how much and the service man said $18. I said ok, go ahead and change them. He did not say per blade. He misrepresented the item. The price I was charged with discounts is not the problem. I now do not feel I can trust your service staff without questioning their ability to treat the customer fairly. I never had a problem with the Nissan in Carrollton, Ga with years of service.

I was pleased with your very friendly and efficient service personnel. Sharon made my waiting time pleasant, while my car was getting an oil change. She also informed me of what service needs my car will need in the near future. No pressure just a nice heads up ! I wish all service personnel were as nice as Sharon !

I brought my suv in for a tire expection and I needed my tire patch tire rotation. And while I was there got a whole service for my suv as well. I really do appreciate how well they did everything that I needed done.

We found the exact car we wanted. The sales part was seamless. There was a wait to get in with the finance office as there was only one for three dealerships. The follow-up on issues from our salesman was non-existent. He said he’d order things and never did. After two calls to him I spoke to the sales manager and I think we’re going to get satisfaction. Overall, the team was personable and mostly professional. I would recommend Serra Nissan.

Great experience with them. They are very nice and very attentive to your issues.

Sales reps were friendly and worked to make the deal happen.

Although Jeff Adams wasnt our salesman, he spent 2 and 1/2 hours with me helping me get the vehicle that I really wanted. Mr. Jeff Adams is a tremendous asset to this dealership, and if we ever look to trade or buy, I will ONLY do business with him. He didnt benefit at all from those hours with me, but he never hesitated to be right there, available, by phone and text even after leaving the dealership that afternoon. Offering advice, encouragement and kindness. Sometimes you need more than a knowledgeable salesman, sometimes you need a compassionate, considerate human being with commission or profit not the first thought. This was my first new car purchase in over 32 years, and I would definitely recommend friends to shop here.

The lady took GREAT care of me at the Sylacauga Serra Nissan name Sharon. I was very pleased with her service. She is always very nice and polite.

Everyone at Serra made my buying experience flow easily. There was no pressure like I have had at previous car lots. Each person in the process from the online account rep to the sales person to the finance team was knowledgable and helpful in making my purchase. They even brought my vehicle to me the next day after fixing one of the tires . Only negative thing was having to go down the road to another building to do all the finance work.

I was not impressed with the hospitality, of the service department. In the pass I would take my cars here. When I bought my daughter a car she brings it here. So I do not come often. The staff is entirely different! The service department was the only reason I continued to purchase cars from this location in the past. Anyone can sale me a car, salesmen are all the same. But the service department keeps my new car in good condition. Service wasnt bad, just not what I was use to. Miss Kim, Ken.......Andrea❤!

Its a awesome place everyone was great in the service department and parts. Mrs Sharon, Tabitha and David are people that go out of there way to make me very pleased that I purchased my car here and that having my car serviced here is always in good hands. Thanks guys awesome job.

Efficiency and knowledge seemed to be motto. Made an extra effort to show me a friendly pleasant service visit. All of the staff that I came in contact with acted as though my reason for visiting was important.

The girls behind the counter in the parts and service department have gone out of their way to help with warranty info, setting appointments, etc to try to get an ongoing problem with my truck fixed. They definitely deserve 5 starts. Now if only the mechanics could diagnose and fix the issue...but, that’s been a problem with every dealership ive taken it to so that’s no really just on Serra Nissan.

David Compton was the absolutely most helpful person. My little Nissan need something and he knew exactly what I need and even took the time to explain the steps for getting my Nissan looking great as always! 10/10 would recommend David to another person in need.

The tech was very resourceful and polite he gave great conversations just a very good experience

Jessica was awesome to work with! She was very friendly and helpful, not pushy like most car salesman. Very thankful for her and Serra Nissan! I love my 2018 Murano! 😍

I have been to this service center before and it didnt take as long and I was semi prepared for a wait on a Friday....however I did not think it would be close to 2 hours. The lady that checked me in went to lunch for an hour and came back and was shocked that I was still waiting and no one had even acknowledged that it had been so long. A tip would probably be to update customers with an estimated wait time. But the staff were friendly and were pleasant just busy and overworked or either they lacked a system for managing the customers.

You all was very nice and did a good job on my car and truck..Thank you Peggy Wesson

James was a Great salesperson. Nate was very helpful too- great experience. 3rd vehicle bought at Serra.

Awesome hospitality....awesome people...Ms. Sharon was an excellent addition to the staff....she assisted me in my car being seviced..she made me feel at home and had good conversation for the me as the customer... Ms. Dena was also great and Ms. Alana had great a great personality as well. I look forward to my next visit.

David in the Parts department went above and beyond with customer service! I needed to special order some hard to find parts and he couldnt have possibly been more helpful! Thank you Serra Nissan for your awesome knowledgeable staff!

Your tech Kenny, and earl were great! Your service advisor Sharon was bubbly and great to be around. Y’all are awesome!! Thank you!

This is a very nice place, people are friendly and professional. I highly recommend this Nissan dealership.

Sales was a great experience but when you have defect on your vehicle and have to get it fixed expect it to take several days for a simple fix and to be refused a loaner vehicle while waiting on your busy day to day life.

Rachael was great she went above and beyond to make sure I was taken care of. I love the car just wish they had cleaned it better there is still food crumbs and glue on the steering wheel

If I could give zero stars, I would. Worst experience I have ever had with a car dealership. We test drove a new Titan and were quoted a price. After shopping around, and them blowing my phone up, we called/texted back and were told they would honor the quote given by two different people, including a manager. We made sure of this prior to going, as it is a bit of a drive. When we arrived, they had myseteriously lost our information and the quote they had just referenced on a call the day before from the manager. We refilled out everything, and suddenly the quote was $43k instead of the $38k we were offered previously and told over the phone they would honor. When I called them on the discrepancy, they suddenly started saying that the quote had been on a used Titan, even though they didnt have any used Titans on the lot, and we had driven and looked at four different new ones. The manager on duty (different from the one I had talked to multiple times on the phone), talked down to us and said it was a misunderstanding. We presented the facts, but the manager blew us off, so we walked out. They deliberately mislead us, lied, and tried to slide a higher price in on us, even though we had an agreement prior to arrival. I will never do business with Serra in any capacity after this experience.

I have always had a great experience at Serra Nissan in Sylacauga Alabama. Morgan was very knowledgeable and helpful when I came into the dealership looking to trade vehicles. Morgan walked be through the entire process and she answered all my questions.

Thanks David so much. I love my new car. 😁😁😁😁😁😁😁😁😁😁😁😁😁😁😁😁😁😁😁😁😁

We love BIG COUNTRY (Jessica shell) SHES THE BEST. Jim Knight is such an amazing manager great work guys thanks for the beautiful new car and everything yall did for us...

This was the easiest new car purchase experience Ive ever had, and over the last 50 years, Ive had many! I was able to conduct the major part of the price negotiation over the phone with the Internet Specialist prior to my going to the dealership in Sylacauga. Other dealerships I contacted were reluctant to do this and wanted me to be on their lot to show my commitment. I didnt want to spend the day haggling, so I went where I was able to have a meaningful dialogue. Once on Serras premises, I was treated courteously and they were very respectful of my time. The whole process took just over 2 hours, and I was driving off in our 2018 Murano! I would highly recommend giving them a call! Its worth the drive!

They were very friendly and helpful in everyway--returned my calls and talk to me a lengthy time and very knowledgeable. Great group of people to work with in the Nissan service department.

Got me in and found trouble while I waited and will fix when part comes in!!

Great customer service

They worked hard and got us the best deal, better than what we expected.

This place was very helpful and the lady at the desk is superb did a wonderful job thoroughly explained everything overall great experience

They were fast and friendly

The sales agent Deann Hall was very attentive and very thorough at finding out what we were looking for.

I had my car towed in due to the alternator going out. They got right to work on it and had it repaired in no time! Thank you to Kenny Stewart and Alana for your hard work!

Really helpful staff and quick service.

This place is full of biased and bigoted Management. I went there today because I supposedly won a $500 gift card from Walmart. I was wearing tennis shoes, sweat pants and a tee shirt. No make-up and my hair was in a ponytail. I showed the Winning circular to the management and I sure did win a card from Walmart. One for $5 not $500 like the circular said I had won. NO ONE tried to even sell me a car. I was dismissed by the person that told me I had only won $5. If, sometime in the future, I need a vehicle, I will NOT go to this place nor recommend this place to anyone.I truly believe if I had been dressed to the nines I would have been treated better.

Extremely pleased with my purchase last year of a 2015 Altima from Serra Nissan. My vehicle has been taken care of in service by a friendly young man named Dustin. I love my Nissan! Thank you!

Set appointment to see car. I live over an hour away, drove all the way there just to be told the car sold 3days prior. Horrible experience.No one thought to call .... just very unorganized for my first experience. Handled very poorly

Over all everyone was great.. my only issue was the red wasps nest in the rear hatch of the car you had me test drive..

Corrupt. Crooked. Thieving. Conniving. 12 month Grinch that never recants. Stay away from this place.

They called and asked me to come in for a great deal. I drove from Pell City. I was informed my credit would only allow for a new car when I had wanted a pre-owned car. They showed me a basic Versa with nothing extra. Im thinking if the payment is low enough... $410 a month for 7 years. That included an extended warranty I didnt ask for. I would pay for the car in a year and a half with those payments. So whats the 7 years about? I left. Got a message, great news, we can work with you. I came back, same story and deal. Why waste my time? I didnt call you, you called me. This place is a joke.

Excellent deal on my truck. Paper work takes way too long. Deann was super.

NEVER BUY A CAR FROM THIS LOT!I recently bought a Nissan Vera Note. The car seemed well at first then 2 months later the transmission went out and when we went to tell the management about the incident they laughed in our faces and cursed us out of the building. The company gave NO effort to help pay for or help like a company should. I am a full time working college student and will have to take out a large loan to fix the WHOLE transmission.

I had a great experience!

Jim Knight and big country are unstoppable. They make promises they can actually keep. Thank you for going above and beyond for our family you guys rock.

Had recall work done. Work was completed in a timely manner.

I just bought a 2017 Nissan Maxima and I love it!!!! Great cars, great customer service

My son & I had some issues with the paperwork, our names listed incorrectly on the financial institution paperwork but on the title paperwork for the Alabama license dept was correct. I had to call the financial institution we were using to purchase the vehicle to get it corrected. The gentlemen completing our paperwork could never be reached & I found out later was fired. I was never informed when my car matts would be in, I had to call multiple times. Apparently several other managers were let go. The one person who helped me and communicated with me was Laci Branch and helped get everything resolved. Hopefully the new management is following through their commitments to the customer. I would give them another shot on my next car because pricing was good, worth the hour drive, 2012 Nissan Murano purchased has been a good dependable vehicle so far, and Laci did a excellent job fixing the problems we had..

Very disappointed! I called Serra on Dec 12, 2015 to inquire about a car on their website. It seemed like an awesome price. However, I didnt want to drive to Sylacauga from Cullman without more info. The dealer I spoke to proceeded (as expected) to sell me a new car rather than the used one I called about. He finally said he would go to the used lot across the street to check on the car I called about. He called me back and said they havent ever had the car that I called about and that their internet guy makes lots of mistakes. I checked the internet today (Dec 15) and the car is still listed. Instead of the well priced $15999, it is now listed at a more logical $19900. I dont appreciate being told a lie. I would have probably bought the car Saturday at the advertised price. I would have even appreciated being told the appropriate price more than being told a lie.

Drove 2 hours give us one price over the phone in a totally different when we got there.. unreasonable!

Parts Manager is awesome! David was so helpful!

Excellent service. Friendly staff

Service and sales are fantastic! Highly recommend them!

Very Nice people and Great Service