If the tired postcard designs you frequently see in Union Square or Chinatown have you feeling down, head to Serendipity in the Mission to cure it. They have just the artsy options you’re looking for! I was so happy to find these Rondo Fish designs that were on sale for ten for $15, which worked out to be 50 cents off each card rather than buying individually. Five went to me, and five went to a friend. All of them ended up getting mailed overseas to various friends who no longer need to suffer from having a cheesy keepsake.

Great place for niche cards and gifts. Wonderful staff and pleasant atmosphere

The BEST cards in San Francisco. Easy to find a gift for anyone in your life.

I always get compliments from cards I give from this place! They also have other great gift ideas.

Such a fun an cute store. It has so much to offer if you are looking for a gift or just a card.

Incredibly fun selection of cards and gift items but on the pricey side

Great selection and incredibly helpful.Perfect spot for unique cards and small gifts.I was given additional information on one of the artists to explore additional items outside of what they offered in the store.Highly recommend a stop here!

Serendipity is an absolute gem of random and adorable gifts! They had everything from sassy and cleverly profane to straight up precious gifts in every category! Cards, mugs, socks, books, kitchen tools, backpacks, stuffed animals, stickers... they have it all. I grabbed what I needed and ducked back out as fast as I could, otherwise Id have bought the whole shop!

Excellent service

Great neighborhood shop! featuring local art on the walls, lots of San Francisco Hometown Pride items as well as a fantastic selection of cards and gifts. You can find something for your child, your friend or your grandparents here. Lots of fun!

I cant thank them enough. They were incredibly friendly and helpful. With me living in Sonoma/Napa Valley it makes it hard to be able to find a florist that I can trust especially with it being so last minute. Thank you so much for everything, I know my best friend will love them.

Very cute store! I got a personalized clipboard and since i brought in my own i was charge $15 a bit pricey but well worth it! I love that i got to choose the designed and a the hair color of the little nurse.

Love this little gift shop. They have such a large selection of cards in a variety of topics. Picked up a handful last week for upcoming birthdays and found out about their club--buy 10, get one free. Great perks. Staff is friendly and prices are relative to other shops.

Love this place! Its full of the coolest, most eclectic, and FUN stuff! The staff knows their stuff so be sure to speak up if youre not sure what youre looking for.

Great store for cards, jewelry, gifts and cool novelties. Staff is awesome and very helpful.

Pricey but good card and gift options for last minute gifts. Nice candles. Gift wrapping offered.

Was pretty bummed with my experience. Sure great selection and easily could have spent over $50 on a variety of items BUT not one of the 2 sales reps on duty acknowledged my presence in the store but were all smiles and chatty for all the WHITE people in the store. Even when I tried to initiate conversation with the staff the conversation was abruptly shut down. As I left I was the ONLY person in the store and even then the staff didnt even bother to thank me for my visit. RUDE! Good thing I can find most of the items I WANTED to buy online or at other local shops. If youre WHITE, feel free to experience the AMAZING CUSTOMER SERVICE that apparently I was not privy to.

What an adorable name for a small gift and stationery shop. And it definitely fits! Im glad I stopped in, there are so many cute gifty items and great cards.

Lots of cute cards and gifts, plus friendly staff. The wide variety of entertaining socks are my favorite! 🧦

Very cute gift shop, supporting local artists. They have great cards and gift items within an affordable range. Youll be able to find something for anyone on your list.

My go-to place for buying cards for any occasions. Your friends pet octopus died and want to send them your condolences? Serendipity has a card for that.

This is my favorite card shop in San Francisco. I cant leave without purchasing at least a dozen cards. They always have a unique selection that suits any occasion that you can think of or havent thought of.

I purchase almost all of my cards from this shop. Their selection is well curated and they have many humorous and tongue in cheek cards. They also have local art, fun things for gifts, and a large knitting and needlepoint section in the back.

Love shopping here for my wife. They have interesting and unique gifts. And socks, my wife loves knee high socks.

Great selection of letterpress and generally fun getting cards for all occasions, as well as some unusual gifts.

Really friendly staff and lots of cute stuff!

Jus to ridiculously expensive🤔🤑☹😱

Unusual little card shop with helpful staff and an eclectic selection of items.

Cool gear. Great hat selection.

Found some real unique gifts here. Really liked this store.

This small store did not particularly stand out to me as unique but has a nice selection of SF branded stationary and nice staff.

This is a great neighborhood gift shop, with the right mix of cards, gifts, giftlets, and gifteenys. If you need to get someone a present but dont know what to get them, this is a great place to start.

Great for finding nice presents also for little kids.

Serendipity Cards and Gifts items and snacks. Not as big or as cheap as Daisy, but I always seem to find something here to take home.

Serendipity has wonderful and hilarious bay-area specific cards.

Great selection of greeting cards and quirky gifts.

Great selection & friendly

Gifts