This was the most amazing shopping experience. Every confection is a work of art. They’re stunning to look at and to eat.

We bought the matcha mochi, they were very delicious. The design of the store was authentic and unique. The staffs were very polite!

What a beautiful shop full of wonderful treats from Japan! The staff is incredibly kind and helpful. These treats make amazing gifts!

Awesome place. All the stuff are authentic and from Japan. I wish they served coffee too :))

From the packaging to the first bite, this was a welcome sweet stop for us. This is a Red Bean snack paradise that was fresh tasting even though they were packaged. The green leaf shaped rice patty was velvet soft. Some of their sweets look like snow globes with Gold Fish or glass souvenirs, enticing. You can pick up a nice gift here if you are stuck on ideas. Very opulent cravings

Excellent service, so clean and pretty in the store. The sales ladies were so calm, sweet and helpful. They were very polite and proper and also very attentive. They have so many choices its hard not to get carried away.We bought mini mooncakes that ended up being so delicious we wanted more.We also bought some individually wrapped pancake, and pastries. Sweet but very yummy. Very excited to return and stock up on more.

Really cool and tasty Japanese confectionary shop on Madison Ave. The polite staff and brilliant presentation of tasty snacks make this a truly unique experience. Wonderful corporate gift options too.

If you like Japanese dessert, try this place! I remember my dad bringing little Japanese manju whenever he had a trip to Japan. I love how outside is so smooth and inside was filled with sweet bean fillings. I was able to go back to that memories from this store. Price is a bit $$$$ but, hey, they are GOOD. Staffs are super friendly and their packaging is just so cute :D

The shop is smaller than I expected but with plenty of selections. The service is good to me and I feel comfortable there since the assistant wont abruptly ask what I can do for you but leave your space for you to look around. It is a little pricy for the gift set. The Royce chocolate is just beside it and it is worth looking around there too.

Awesome selection of Japanese sweets! Highly recommend the Sakura mochi! Its salty sweet and perfect

Desserts were pretty well made, but is quite pricey. They have different varieties Japanese desserts ranging from: crackers, dried fruit, mochi, rice cake, and red bean desserts. I got the matcha senbei, which was $3.70 for one and it was very delicious, but its something I would buy often.

My boyfriend and I make a special trip here every time we go to the city. Neither of us has never gotten anything we didnt love, and we splurge and get a big bag every time. Its not the most... welcoming place, the staff is lovely, but its so quiet and pristine that its sort of hard to get used to, but its worth it. Delicious.

Very courteous staff. The selections are good. They package everything very well.

Really overpriced and not worth its money at all, honestly

My favorite shop in NY. This is where you could find art rounded into a mochi :)

High quality Japanese sweets made mainly with rice flower and bean paste, walnuts, matcha powder, and other fresh ingredients. They have a very short shelf life due to their freshness and mostly absence of preservatives. They are imported directly from Japan. If you like this kind of non-too-sweet-sweets, this is a pretty amazing experience. Expensive, but you pay for quality.

This is one of the best places to get authentic and fine Japanese sweets or okashi. Their selection is fantastic. It includes mochi, jellies, rice crackers, etc. Be prepared to pay for high quality handcrafted sweets. The staff is very helpful and friendly.

Staff is super super nice. However the rainbow waffle was not as good as I expected. Also it is a little pricey for me for what you get.

Felt very discriminated upon. They were not paying us attention. Then once someone acknowledged us they were making it very difficult for us to order. We wanted to order 1 piece of a few items since it was our first time. They kept telling us everything was frozen. But I studied human psychology and they demonstrated discomfort and wanted my spouse and I out. I believe because we had urban wear. He’s an urban Wear model and we are of Hispanic culture. We left confused. As we walked we had this feeling of humiliation, downgraded, and sadden. We couldn’t believe the treatment. This took place Sunday 11/8 around 6pm.

One a kind in the US. Incredible

Excellent desserts. I would highly recommend the ones which expire in 1-2 days (the in-store pick up ones). The sakura mochi is my favourite!The others which are packed (and have a shelf life of 1-2 months) simply have too many ingredients like various gums and preservatives. Even if these ingredients are extracts of natural substances, the end result feels too not-natural.

Love this place. Amazing seasonal treats which make for great gifts.

The bean cake was great. Really nice store and a great place to get gifts for people. They also offer gift wrapping.

Yummy Japanese treats.

I used to come here all the time and then one day lost my way back. Such amazing Japanese pastries 🥮💕💕💕💕💕

Luxurious sweets.

Nice and calming. Cashier was pretty

High quality Japanese sweet treat with friendly service, a bite pricey but worth it.

They have the most kind, friendly and professional customer service associates. It’s like visiting and being treated by your favorite grandmother during the holidays. The Japanese sweets were excellent as always. Worth every penny.

Lovely but extremely pricey Japanese snack shop. They try their best to be authentic so a lot of the offerings wont be loaded with sugar or sweetness. They still carry plenty of Western style of chocolate for your sugar rush. Worth a visit if you want to try something new or different.

Minamoto is not for everyone because Japanese desserts and snacks, with their emphasis on rice-based cakes and crackers, sweet bean paste and preserved fruits and nuts, are not for everyone. Minamotos goodies are also very expensive. But if you crave for high-quality Japanese desserts and snacks, Minamoto is my go-to place in Manhattan.Many of their items are seasonal. For example, I just bought their seasonal peach jelly with jellied peach puree on the outside and preserved peach slices inside. Each cost me $20! But the price of admission was well worth it because this is a rare opportunity to taste a Japanese peach in the US. If you havent yet tasted a Japanese peach, you should do so if you visit Japan. It tastes completely different from the peach you can get in the US. This peach jelly highlights the taste of Japanese peach even more because of the puree and the preserved peach slices have concentrated peach flavors. And yet, this treat is not too sweet - it is just slightly sweeter than a ripe Japanese peach.I cannot recommend this place more highly.

This place is a pilgrim destination. The sweets are exquisitely crafted and sublime to taste. Every time I experience the food here, I feel like I have grown as a person.

Great place to get high quality japanese confectionery as a gift. Prices are steep but if you value aesthetics it is definitely worth it. My favorite thing to get is the peach mochi pack.

Great place for Japanese specialities. Service is always friendly and professional. I make a special trip from Queens to purchase items for my Japanese friend especially at Christmas.

I sincerely go crazy in this place. Everything is so delicious... simple and delicious... I just wish they create some more variety pack options, it would be amazing to taste most o the store with just a few boxes.

Good store, considering the qualify overall and the price.If one feels the products are overpriced depends on the personal economic utility. Thus it is impossible for me to insinuate for everyone. But normally speaking, you need $100 dollars for a months supply if you are a moderate fan.

Service was so good and the dessert I got was delicious. A little pricey but worth it. Great products. They let me use my card even though they have a 10$ minimum :’)

I cannot tell you what a wonderful place is this shop. We stopped by twice. Each trip was $50+ but we tried a lot of sweets and savory treats. One that we could not believe was so good. The white peach jelly with a white peach inside. Omg the best thing ever.

Whenever we go to New York, we visit this place at least once. Sometimes up to four times over a week span. Although service is not a strong point, the service is now noticeably worse than in the past. The product remains pretty good (4/5). It is not at the same level as the great sweets in Japan but we do enjoy the varied offerings of this store.

Wonderful Japanese sweets. Everything on this store is gorgeously packaged and just as wonderful to eat!

As perfect as it gets. It’s pretty pricey but still pretty comparable to the prices they have in Japan

This place is amazing. My favorite thing about it is how they treat all their products and customers with respect. The desserts are unbelievably good. Ive never seen any other place remotely close to this one. Go out of your way to try it.

Great small desserts. Not sweet but delicious. Beautifully decorated and packaged. Great for on the go and excellent gift choices. I think its the alternative to chocolate.

Minamoto is a bit of a guilty pleasure of mine. Something about the tea ritual and the confections that go with it are mesmerizing. You simply cannot find another store like this easily in the United States. Sometimes.. however, I swear the staff are passive aggressive with customers I have seen they notice dont understand the quality of their goods. Its a little pretentious.

Its a very beautiful and well decorated place. However, I found it was quite pricey. Although their stuff is decent, its not worth the price in my opinion.

A top rate place to purchase Japanese sweats and treats. The products are amazing and the staff is very friendly and knowledgeable. Its always nice coming here and experiencing Japanese culture.

Really awesome Japanese store that sells many different types of candy type items. The people that work there are really nice too.

Artistic sweets with a history.

Imported from Japan, not too sweet. Get the ayasherabi!

Lovely shop, and the staff are very courteous and friendly. Everything here is delicious. You cant go wrong!

Great place for traditional Japanese sweets. I love the Sakura mochi which is a cherry scented soft rice cake filled with sweet red bean paste and wrapped in a briny cherry leaf. It has a nice salty-sweet balance. I also tried a kumquat mochi which had a fresh kumquat inside. It was refreshing and delicious. I will definitely try that one again.

Dont know any other place quite like this one. Amazing mochi and Japanese bakery delicacies. Definitely a must try!

Although some items were tasty, most of them were very average and extremely pricey. I had much higher expectations of the place given it was so expensive and fancy.

Simple, straightforward, well lit Japanese gourmet sweet shop. Excellent variety and a warm, welcoming staff. Im a big fan of their taiyaki (red bean fish shaped cake).

Excellent Japanese sweets. Staff are helpful and charming.

Best place to buy Japanese snack.

The staff here are amazingly courteous and helpful. They make the most amazing Japanese style confections.

Liked it better when at Rockefeller... Plastic examples doesnt do this place justice for the items they create

Great service! They even offer freebies when you make a purchase!

Surprising things when you dont aspect

I looooove Minamoto Kitchoan! The desserts are delicious, the staff are nice. GO HERE

Delicate dessert for tea and tea ceremony.

I love Minamoto Kitchoan. I like to try something new every time Im there, but, for me, the tsuya is worth the trip!

The best Japanese to get sweets

Research wagashi before you go to understand the tradition and that its not just snacks but beautiful traditional gifts to be served with tea.For those complaining about the price, if you bought a croissant or brownie to go with a coffee in NYC it would be $3-5, same with these wagashi to go with tea.I bought:🍚Sakura mochi (excellent salty/sweet)🍊Tango citrus jelly🍬Oribe (bean paste and chestnut paste)🍓Fruit yokan (strawberry jelly)Service was as expected (very formal/proper).

Prices went up, quality went down. I used to recommend this place to others. Now I pass.

Staff is always friendly and helpful, and the wagashi are all delicious!

Fancy Japanese sweets. The green tea mochi is fantastic

If youre looking for tasty traditional Japanese desserts youre looking in the rice place.

Great place for some authentic Japanese desserts!

A bit pricy but great quality

Great service, very high quality

High quality sweets and very friendly service.

Beautiful treats imported from Japan. Reminds me of the stores we saw there.

Handmade Daifuku is so fresh and dicious. That is the best desserts shop aroud NYC, but the price is little high.

Unique Japanese baked goods sold in a very Japanese environment.

Friendly and had some green tea @nd a sample of mochi delicate and delicious

Superb imported Japanese candy and cake, do not forget to try the kasutera cake and the matcha mochi candy.

Nothing like it. Fresh beautiful Japanese confections.

It has very exotic Japanese pastries. A little pricey though

Delicious snacks and treats; the service is also amazing but the items are a bit pricey.

If you like Japanese confectioneries, this is the place to go!

Great tasting japanese desserts. mochi, red bean, etc...

Nice Japanese bakery sweet treats and great service. Always make a side stop here when in Manhattan

Very nice items.

Beautiful, delicious Japanese bakery. This is the real deal.

Amazing place, loved everything i tried.

I grew up eating this stuff!!! Tasty mochi treats!

Good desserts . Pricey

Traditional Japanese cakes and treats.

Beatiful calming and delicious

Best wagashi ever

Great Japanese confectionery

Beautiful, delicious Japanese desserts.

I had a good experience

Needless to say it may become an addiction. Will be stopping by again soon.

Love it for ever!

Keep my wife away from this place...she can spend thousands here..😆

Very delicious stuff.

Love this place!