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A Formal Occasion
4489 Bells Ferry Rd, Kennesaw, GA 30144, United States
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A Formal Occasion
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Ch
Review №1

Lucinda and her hubby need a million stars! She is the most genuine, caring woman that truly wants every bride to feel like a princess. The warm, cozy atmosphere of the shop is incomparable to any other bridal shop. I am so bless to have been able to say yes to my dream dress here! THANK YOU, LUCINDA!

Ch
Review №2

Imagine being able to walk into a cozy shop that makes you feel instantly a home, greeted by excited and welcoming owners who sit down with you and truly get to know you, your wedding vision, and your preferences (not just the wedding date) while getting a complimentary ring cleaning and a precious gift. Being escorted to rooms filled with dresses from size 0-26, each in every style! It is not hard to see that their goal is to find the RIGHT dress for you, not just a gorgeous one. One that takes your breath away, brings tears to your eyes, and embodies you. Now imagine all of that at an affordable price! Sounds too good to be true, right? A fair warning to you though; if you want the full experience of browsing several stores and trying on lots of dresses, come here last because you will not walk out of this store without a dress in tow. And once you do, you celebrate! You get to sign the wall, have your picture taken with a rose (that you get to keep!) and a sign stating I said yes to the dress! If you want an impersonal, in and out type of experience, this is not the store for you. But I HIGHLY recommend this store to any bride looking for a truly personal, authentic, comfortable, fun, and joyous time while feeling glamorous in gorgeous wedding gowns!

Al
Review №3

Out of every place I went to try on dresses this was the only place that I felt like they actually cared about me. We sat down and talked for awhile and she got to know who I am and what I like. She pulled about 6 dresses and honestly any of them could have been the one she was really good at picturing what I wanted. I highly recommend them. The customer service can not be beat I promise. They also give you little gifts which is very thoughtful. And most importantly they have very good prices. Thank you so much A formal occasion!!!

An
Review №4

Great customer service, professional, accommodating, kind and considerate staff. Although my English is limited Formal Occassion used technology to understand my needs. The moment I walked in they made me feel like a welcomed princess. I recommend highly that any bride with desires to find a spectacular selection of modern beautiful dresses to go here first. I found two dresses and love them both!! Thank you ladies; I really appreciate and love the rose you gave me also. You are kind and beautiful souls.

Py
Review №5

Although I did not buy my wedding dress here, I will say that out of the 10 plus bridal stores I went to, A Formal Occasion had AMAZING costumer service. Lucinda was very patient and kind with me. She pulled out so many gowns for me to try on which were all beautiful. She has all sorts of styles, beaded not beaded, lace, no lace and yes very modern trendy dresses as well as traditional ones. I was specific with wanting sleeves and each gown that I tried on she would put on sleeves to get a feel for how it would look. I mean she was amazing. They even cleaned my ring for me!! I just happen to find my gown somewhere else. But Im glad I came to this store so I can recommend to any other girls looking. If youre going to multiple places, please put A Formal Occasion on your list.

Ko
Review №6

This is the best bridal shop hands down! If you’re looking for the perfect dress I’m sure you’ll find it here. Lucinda is the best. Thank you AFO for making me feel beautiful and special.

Wh
Review №7

Do not pass this place up! The have different unique brands than most of the other stores in metro Atlanta. I had an amazing experience. Lucinda’s energy is so infectious, we were laughing the whole time. There was a sign outside with my name on it when I arrived, personable decorations in my changing area, and gifts for me at the end. The process of trying on dresses went so smoothly because Lucinda hands you what you need and helps do all the zippers/buttons. She really listens to what brides want because she is the one who pulled the dress I said “Yes!” to. I got a prom dress here in 2011 and was pleased then, but 10 years later this business is still killing it. I am so excited to wear my dress 8.1.21. Thank you, A Formal Occasion!

Ta
Review №8

My whole experience with this place was amazing! I cannot say enough good things about the staff. This was my first time dress shopping so I was a little stressed. Before my appointment they really got to know me and asked all the right questions. Upon arrival my party and I were welcomed with great attitudes. I was given a little gift, so sweet! They asked about me and my fiancé, what I was looking for in a dress, and how I wanted my dress to make me feel. I felt super comfortable. They really cared about my feelings through the whole process, not just the feelings of my party. We dressed me up like it was my wedding day to get the right feeling I wanted to feel. Once I said yes to the dress, everyone celebrated and was so happy for me. Tears were flowing. They took pictures of us, gave me another gift and let me sign the canvas with my future last name on it. The process of ordering my dress was so simple and easy. After, I received multiple texts of gratitude and encouraging words. They are so sweet. I love this place and highly recommend them!!

Ro
Review №9

Not a very nice place to go. When i was talking to the Lady working she was rude And snooty. If some one goes in with the Intented to buy from your store you should be happy money is money . I will never ever go here or send any one here at any time bad bad store dont go here 🤬

Ke
Review №10

The owners are absolutely amazing! We first came here to rent the grooms suit and Pat helped us with colors and measurements. I came back to look for veils and Lucinda assisted us. We didnt have an appointment and she ended up helping us with wedding dresses! I left with my dream dress and couldnt have been happier! Thank you so much to Pat and Lucinda for making this an amazing experience.

Ca
Review №11

This was the last place Id searched for a dress after going to the usual Davids Bridal and the uppity salons in Buckhead. My friend told me about it because she got her dress there and let me tell you they did not disappoint! EVERY dress I tried on there fit PERFECTLY! I wanted a ball gown, but even tried on a mermaid style and it even looked good! The person helping me, Im blanking on her name because it was over a year ago, was awesome! She paid attention to what I told her and picked out several for me to try on and saved the best for last. It was THE dress. It was all white, but they told me I could get blush so they ordered me the dress in blush and it was beyond perfection! It was so comfortable and I never once had any regrets on spending more than I planned because I wouldve been mad if Id gone the cheap route in the end. It still was VERY affordable and worth every cent! Go check out all the other places and then go to A Formal Occasion. Seriously they make the whole experience special and are all about you not the sale.

As
Review №12

Lucinda and her staff at A Formal Occasion are incredible to work with. I called her shop to see if they carried a particular dress I was interested in trying on. They didnt carry it but were able to have it shipped from the warehouse for me to try on. Lucinda took notes during our phone call and asked me some questions about my wedding and the type of dress I was looking for. When I arrived, she welcomed us in and asked a few more questions about my preferences and then we got started trying on the dresses she had selected for me to try on, including the one I had initially called about. I never once felt rushed or pressured. After two hours of trying on 6 dresses and narrowing down contenders, I picked the dress that I had originally called about. Lucinda and her staff are fantastic at what they do. They truly go the extra mile with added touches to make your special day that much more personal.

Ke
Review №13

This place was amazing! They have all kind of sizes and dont just stop at 8 like many Atlanta shops, the service was just amazing they offer to clean your ring and give you a little gift in the very beginning they really know how to make a stressed bride feel at ease

Er
Review №14

I went to a well known bridal shop before going here and the experiences were completely different! At A Formal Occasion they truly made me and my guest feel so special! They all raved about how much they enjoyed being there! They were seriously the best!

Zu
Review №15

I had such a wonderful time at “A Formal Occasion”! As soon as I pulled up to the store they had my name on a board welcoming me in. How special this little gesture made me feel. The store is well decorated and they make you feel right at home. Finding a dress here was so personalized and the show room made me feel like a princess. I would have took every dress home if I could afford it. I definitely recommend coming here to find the one dress for Your special day.Thank you so much! 💖💍🌹

Br
Review №16

I had the pleasure of shopping for my wedding gown at A Formal Occasion, and it was everything I could have dreamed of! Mrs. Lucinda (owner) and the entire staff was WONDERFUL to not only me, but to my family who attended as well! They listened to my vision and pulled the most fabulous gowns for me to try on. I could not be more excited and in love with my wedding dress!! THANK YOU to the lovely people at A Formal Occasion for helping make my dreams come true!!!

Ka
Review №17

Honestly, the day I chose to pick out my dress I was a little overwhelmed and not too enthusiastic about trying on gowns. I wasn’t in a very confident mood, but my mom came with me for support.Immediately upon entering A Formal Occasion, we were greeted with a bubbly and energetic Lucinda! Everything she did from that first moment was completely personalized and thoughtful. My name even appeared on signs to dedicate my bridal space! She sat me down to interview me about what I was looking for and then led me around to pick out dresses. She made a very overwhelming task seem manageable.Lucinda stayed with us for a full 2 hours until I found the dress of my dreams (which happened to be the first one I tried on). She coached me and supported me through every dress. She also made suggestions about adding details and alterations that completely transformed an otherwise simple dress. I was made to feel confident and excited by the end of my appointment, which was not what I was expecting earlier in the day.THANK YOU for allowing me to find my perfect dress at your boutique. I wouldn’t change one thing about my experience.

Pa
Review №18

I cannot recommend this bridal shop highly enough!! My experience was a memory Ill never forget. They personalized the appt by writing my name around the place and asking questions to better understand what I was looking for. Katie was super sweet and helpful from beginning to end and I appreciate her patience with me as I considered each dress. She ended up picking out the dress I went home with and I absolutely love it!!! Katie was very knowledgeable and before I left she handed me a red rose as a token of congratulations. Plus I got to sign the board which was a fun bonus after finding my dream dress! Whether you have shopped for a wedding dress before or not, I highly suggest you go to A Formal Occasion!

Ma
Review №19

I said yes to the dress! They gave the most amazing bridal experience. They have a beautiful dress selection and they make you feel like you are the most important person in the world. I cannot say enough great things about them!

ki
Review №20

I SAID YES!I went in and had the sweetest person Katie to help me find my dress. She listened to every detail I wanted in a dress. She made me feel comfortable and so welcomed. If you want to your dress in a amazing shop then This is definitely the place to go for your dress.

Er
Review №21

Don’t go anywhere else to find your wedding dress! Lucinda is an expert and has a dress for anyone and everyone. She will listen to your wants and needs throughout your whole appointment. I was able to book a next day appointment and find my perfect dress. I had tried multiple other bridal shops and never felt like a bride until I tried A Formal Occasion. Lucinda even found the perfect veil to go with my dress. She is passionate about making every bride feel absolutely stunning and more beautiful than they could dream. Thank you forever to A Formal Occasion!

Ra
Review №22

I SAID YES TO THE DRESS! I had an amazing experience here. They gave me my something blue. Before i even said yes. They had so many options. They were very professional and they even offered to clean our rings. I loved every minute of the dress shopping!

ab
Review №23

Wow absolutely love this place! When it was time to go wedding dress shopping I asked my older cousins where I should start and they told me they all got their dresses from here! It was the first place I went to, and I found something I loved but wasn’t ready to commit. Fast forward after trying on at a few other places I couldn’t get the dress out of my head so I came back and got it. A Formal Occasion was a wonderful experience and the staff was amazing! Lucinda asked me so many insightful questions when I called to book my appt and Katie was so helpful as I was trying things on. Definitely recommend if you are looking for a personalized dress shopping experience!

Am
Review №24

These people REALLY know what they are doing and how to make your big day even more special! This was one of the 6 shops I went to and they REALLY went above & beyond. My dress is pretty unique and it was on sale..I absolutely love it! Thanks for being so awesome!!

El
Review №25

Friendly and great customer service...made my family and I feel welcome from the entrance until the end. I described what I wanted and they bought out just that. I brought the third dress I tried on. This is the place to go if you are looking for a wedding dress.

Al
Review №26

Absolutely AMAZING experience. They were able to fit us in the same day and made it such a smooth, fun and enjoyable process. Katie was so sweet and caring and truly seemed like she cared about my wedding day and made me feel like a queen! She asked questions to get to know me and my style and again actually cared about me and my day. I would suggest this place to any bride any day! It was such an amazing experience that Ill never forget!

Ar
Review №27

This was an amazing experience. Katie made me feel comfortable and welcomed. I requested a last min appointment the night before. They called me before the store opened to advise that they could see me that morning. I took my 6yr old with me and It was not an issue..Katie turned what could have been a stressful event into a exciting adventure. She was amazing to work with..I was able to find my dress on the first try and take it home that day.. We will be going back to order 4 suits..I would recommend all brides to go see them for their dress. They also had a large selection of plus size dresses that were beautiful..

Do
Review №28

Very personal service. Good selection wedding dresses.

ma
Review №29

The staff was so warm and welcoming. I felt like I was at home here. The dresses were all so stunning and I was fortunate enough to find my dream dress. I highly recommend this shop for all your wedding dress needs!

Ca
Review №30

After searching for several days and visiting several bridal shops this was by far the ABSOLUTE BEST Experience. This was about the 8th shop I had visited and It was more than I had ever dreamed of.From the gorgeously decorated shop with just the perfect amount of sparkle to the consultant that really helped all my dreams come true it was fantastic. They really listened and dedicated a lot of time in making my vision a reality before my very eyes!! They have a special charm about them that brings suck good luck and separates them from all others! 😉It was so much fun and on the first visit they found my perfect Dream gown!! This was the only place that made me feel like the only bride in the world and took all the stress and over whelming feel out of shopping. Thank you formal occasion I’m so blessed I found you and I can’t wait to continue to work with you and refer all my friends!!

Al
Review №31

The minute I walked into the store I felt welcomed. Katie greeted me and my party right after walking through the door and it just continued to get better and better. This was already my 2nd bridal shop of the day, was overwhelmed and still had 1 more store to go to. She said this should be fun not stressful. She turned my whole feeling around and I was in awe. She asked what I liked or was looking for. And she picked out everything I asked for. Each fress I tried on got better and better. Picked by top 2 dresses. And she surprised me with what I REALLY wanted. And won me over. My words are not expressing how much I enjoyed being there. And how amazing katie customer service was, being that I work in customer service also I know what to expect. And she went above and beyond. She was not pushy and forcefull with making me get a dress right there on the spot like I went through that morning. But you have this feeling when you find your dress and know its the one. I SAID YESSSSSSSS TO THE DRESS!!!I will recomend a formal occasion to anyone who asks. Im still amazed about how amazing they did. And Im madly in love with my dress. I wish I started off with them. But I ended it with them and couldnt be any happier.

Al
Review №32

Let me just say how wonderful this place is! I just so happened to stop here when I was out dress shopping with my mother and grandma. We wanted to see if we could set up an appointment to come back since they were getting ready to close. Katie said well youre in luck, I just finished with my last bride and I would gladly fit you in now. Everyone here was just absolutely amazing. All of the little touches they do to make you feel welcomedwent completely above and beyond. I truly felt like they wanted you to find the perfect dress. Not to mention, every dress I tried on that night was stunning. Eventually, I found the one for me and im so over the moon about it. Ive been singing A Formal Occasions praises to anyone and everyone who will listen. After 2 really bad experiences earlier in the day with other boutiques, A Formal Occasion really turned my day around! And im so incredibly thankful to them.

Je
Review №33

This was such an amazing experience! It was the first time I had ever tried on wedding dresses. My Mom and I went to find a style that we like. After a short wait, and a few questions, we were taken to dresses within my budget without pressure or hassle. The FIRST dress that my Mom picked out was IT!!! The staff was kind and so professional. The store is beautiful and intimate. The dress is perfect. They helped me commemorate the experience with pictures. My Mom and I left crying happy tears with grateful hearts!

Ma
Review №34

They were very professional and made my wife feel so special. Despite all the restrictions they still managed to make her experience one she will never forget and the dress was absolutely beautiful!

Al
Review №35

If I could give more than 5 stars I would! The staff is so attentive and sweet. They listened to exactly what I wanted and we found my dream dress in less than an hour! I truly felt like a princess and the entire process was seamless and magical. I 10/10 would recommend to any bride looking for that fairytale feel.

Ma
Review №36

I cannot express how AMAZING my visit was. Lucinda was absolutely wonderful. She made me feel like I had just walked into a fairytale. From the time I walked in to the time I left, I was so so so excited.I literally found the PERFECT dress just for me and the ladies all made my experience such a enjoyable and memorable one. I could not have asked for anything better.Thank you again 🤎💍

Ca
Review №37

I was so happy to have found THE dress at A Formal Occasion!From the moment my party and I arrived, we were treated with great thought.One of the people in my party is in a wheelchair and the husband was right there with a ramp and a plan to make sure she could be apart of my decision that day.Lucinda was a pleasure to work with and truly took the time to get to know you as a bride and thought of many unique touches. I highly recommend A Formal Occasion if you are looking for an Experience to help you make the choice in finding your dress.

M.
Review №38

What a beautiful place! Not only is the shop well laid out and decorated perfectly, the staff are kind and incredibly helpful. A much better 1 on 1 experience. I said yes to my dress here!

Sa
Review №39

I had the greatest experience at A Formal Occassion! The owner, Lucinda, is an absolute DREAM to work with. She is passionate about finding the dress that brings out the essence of the bride and she is AMAZING at it. I tried on several but bought the very first one I tried on. I love supporting local businesses and this place is so very special ❤️ Thank you for making my experience nothing short of magical!

je
Review №40

Such an amazing experience! They made me feel soo welcome and comfortable. They didnt give up until they found me the perfect dress for my big day! I felt at home when i was there it was a very personal experience. I highly recommend them.

Sa
Review №41

Such a cute shop with a fun, personalized dress shopping experience. Katie, the bridal consultant, really listened to what I was looking for and personally selected great options for me to try. In the end, I said yes to the dress here and I am so happy about it!

St
Review №42

I found this store while driving by in the area and what a great find! The staff was very friendly, helpful, listened to what I wanted and had a variety of dresses to try on. I never felt pressured to go with a certain dress or purchase - I truly felt their goal was just to help you find what you were looking for by asking how you felt in each one you tried on. With everything going on with COVID, I felt very safe trying on gowns in this location being a small business as there were hardly any other people inside while I was there for my appointment. I found my perfect dress here and cant wait to wear it for my wedding day! I would highly recommend A Formal Occasion for any bride looking for their dream dress!

As
Review №43

I would recommend A Formal Occasion to any bride looking for her perfect dress! The experience was very intimate and personal from the phone call to schedule the appointment to finding my dress ! 💕Katie was amazing and made this a fun and smooth experience!

Ju
Review №44

Beautiful shop filled with lovely helpful employees. There is a beautiful selection of dresses. I found my wedding dress here and I’m so excited for it to come in!

Ji
Review №45

Mr.Pat was the kindest man I have met in a long time. So helpful and considerate. Wonderful experience.

MG
Review №46

My experience was AMAZING! It was just me and my mama and the best help. 2 hours later, I was walking out with my wedding dress!

Sa
Review №47

The service was wonderful my daughter left out of there feeling like a queen!!

fr
Review №48

I am so glad that I came here! I have searched everywhere for a wedding dress and I finally found my dream dress at A Formal Occasion. I went to multiple bridal shops and felt so rushed at all of them. I called A Formal Occasion and they got me in to try on wedding dresses right away. Lucinda was so helpful! She let me pick out the dresses that I liked and also made wonderful suggestions for me. I just love how she asked me what I wanted and gave me her undivided attention. Lucinda you’re the best and I thank you for helping me find my dream dress!

An
Review №49

I had an AMAZING experience here! Katie, my consultant, was really amazing and thorough. She advised me to go to my appointment with an open mind, and boy was she right!!! I ended up finding the dress of my dreams, and it looked nothing like what I had in mind! This place made me feel so special and appreciated, and I’m sooo glad I got to buy my dress from a local boutique!When I found THE dress, the man that works there (I forgot his name), approached me and gave me suggestions so that my groom matched the style and color of my dress (we’re renting the guys’ tuxedos from them, too!).My groom had previously tried on tuxedos from generation tux and the black tux online, and gosh it just doesn’t compare! If you’re worried about tuxedos for the guys, you need to come to this place. They have lots of colors and combinations to choose from!My experience was 10/10.

Sh
Review №50

Such a wonderful experience for my soon to be daughter in law. They really pulled out all the stops and add their personal touches that made you feel special.

Jo
Review №51

If I could give this place more stars, I would! The staff was very friendly every step of the way! They called before my appointment to talk and answer any questions I had. Once I got there, I immediately felt at home and comfortable to share my ideas and wants for my wedding dress. The girls went above and beyond to make this experience a very special one. One I will NEVER forget. I found my dream wedding dress and I will forever be grateful for the staff at A Formal Occasion!

Ta
Review №52

I found my dream dress and I owe that to this amazing company! Everything about this bridal boutique is PERFECT! The staff is absolutely phenomenal and help you find exactly what you’re looking for and make you feel beyond beautiful! I’d give them more stars if I could. Shop this boutique first to find the dress of your dreams! 10/10 recommendation!!!!

As
Review №53

I had the best experience at A Formal Occasion! Lucinda is amazing and very helpful. She had a passion for what she does and makes you feel very special. The dresses were all so beautiful and I cant wait for my special day.

Br
Review №54

They were recommended to me by my venue and it was the best experience. They made me feel extremely comfortable and relaxed. Highly recommend!

Yi
Review №55

Absolutely amazing! 10/10 would recommend to anyone that is looking for a dress! First time looking/trying on dresses and I said YES to THE ONE! The experience was comfortable. Didnt feel rushed nor pressured to buy. Lucinda was just so good and listened to what my tastes were and she was so spot on when helping me look.

Ka
Review №56

I went with my future daughter-in-law to A Formal Occasion. What a fantastic experience! Not only did she find the wedding gown of her dreams, she received the best personalized service she could have asked for. Definitely a must visit for wedding attire. You wont be disappointed!

Am
Review №57

On my daughter’s day off we planned to hit a few wedding gown stores on the main road in Kennesaw. We didn’t realize, however, that everything was appointment only- even to browse. About the time we were ready to call it quits, we called A Formal Occasion and Lucinda immediately answered. They were super friendly and made us feel super comfortable. They helped my daughter find the perfect gown, just for her. We mentioned needing a few modifications for modesty purposes, and we were shown beautiful ways that their recommended seamstress could accommodate that, without losing the elegance of the dress. I am so glad we found our dress there! A day I remembered being stressful 24 years ago as a future bride, was the most enjoyable experience at A Formal Occasion. No photograph signs are posted, but they take some for you and email as momentos. We were able to enjoy the experience, live in the moment, and their photographs will always be a reminder of this special day.

Sa
Review №58

I had an amazing experience at A Formal Occassion! I felt pampered and like my stylist took time to figure out what I wanted and made me feel special. I liked almost every single dress I tried on! The dresses are high quality with fair prices. A Formal Occasion made this process super fun and relaxing!

Da
Review №59

I can not begin to express how happy i am of this place,i recommend every bride to go to this store. Customer service was excellent, i felt welcomed, they treated me like a princess, they are very patient, affordable, understanding and superrrr caring. I was stressed out about my wedding before i came in there and i left extremely happy and thankful. Please check them out! I just went to look at dresses and I bought my dress today . Im a very happy bride.

Le
Review №60

A Formal Occaision is a beautiful bridal salon that prides itself on exceptional one on one service. Lucinda, Pat and Katie made this experience memorable and wonderful. They are great listeners and provided knowledge and patience throughout our appointment. I highly recommended this wonderful shop. You will love the bridal selections and the personal touch.

Li
Review №61

Love love love this place!!! They are all super sweet and would recommend to everyone. 10/10 for sure!!!

Ha
Review №62

Exactly what I dreamed my wedding dress shopping experience would be like. Very intimate and fun! The staff is wonderful! I had Katie and she was amazing!! I had been to 2 other places and this was by far the BEST!!

Al
Review №63

The staff is absolutely wonderful and will make sure you have what you want. I was very picky and not once did Katie get rude or hateful with me but instead she helped make my idea of a dream dress come true. All their little personal touches and gifts make it special and it make you feel special as well. So thankful to have found this place and to have found the PERFECT dress.

Ch
Review №64

Absolutely the best experience! I have been to three other bridal shops and this one was hands down the best! I called and made an impromptu appointment right before close, my wedding date is on the sooner side, and I am kind of picky! The service was over the top! It was personable without feeling forced, the selection was great and I was even was given some great customization options for what I was looking for that really fit well with my budget and short timeline!!!

Ka
Review №65

Such an amazing place! The staff were absolutely so kind, and they made me feel so much more comfortable than anywhere else I went! They also made the whole experience so personalized and fun. I would go back in an instant!

Al
Review №66

AMAZING! Me and all my sisters got our wedding dress here and we wouldn’t want to go any place else. They are all so personal and sweet. I found my dress immediately and I couldn’t be happier!

Em
Review №67

Lucinda was amazing! She listened to every aspect of how I wanted to look on my wedding day and pulled the dresses that best fit my expectations. She even pulled a dress I wasnt crazy about, but as soon as I put it on, I knew it was the one.We didnt feel rushed and had her attention through the appointment the entire time. I even took the dress home with me THAT DAY!It was a great experience and I would definitely recommend A Formal Occasion to everyone!

Ya
Review №68

Loved my dress and all the guys suits

Br
Review №69

The owners are absolutely outstanding folks. They made my friends experience so easy and wonderful!

Ta
Review №70

Absolutely an amazing experience. Very personal and very helpful. I found the perfect dress here and I know my wedding will be 10x more beautiful with this dress.

Je
Review №71

Ive never been more happy in my entire life, the consultant I worked with was SO amazing, humble, professional and an endless list of complements. Im so blessed to have found my dress! It brought me to tears when I slipped that dress on. Made me feel like a Bride!

Ai
Review №72

I found my dream dress at A Formal Occasion. I had been to at least four other stores trying on dresses and nothing really caught my eye. I thought I had fallen in love with one, but I realized it wasnt for me. When I came to A Formal Occasion everyone was so friendly and welcoming. My consultant was Katie and she was amazing! She sat down with me and asked me all about my venue and my visions for my venue, wedding day and wedding dress. She also asked to see pictures of my venue. Katie found five gowns for me to try on, and within minutes I found the dress that was meant for me. I would never have picked it for myself, but Katie knew it would look great on me. I will say that I am a plus size bride and all the gowns I tried on fit me fairly well. Some may have been a bit too big, but none were too small that I can remember. So they truly do have a variety of sizes to be tried on. I also found my veil and earrings while there. Their prices are very reasonable to me because their gowns are more exclusive and not the same gowns you see at all the bridal chain stores. I love that I got a dress that is unique to me without being custom made. I will highly recommend A Formal Occasion to anyone looking for a wedding dress or anything wedding related. I will also be returning in a few years for a vow renewal dress and I already cant wait!

Ta
Review №73

I went to several wedding dress shops in the Atlanta area, but it was my experience at, A Formal Occasion, as well as the beautiful dress, that lead me to purchase my gown there.Their genuine customer service and one-on-one service was refreshing and fabulous! I hope anyone in the Atlanta area will check them out! They have a great selection and were so wonderful to work with! I am so happy with my dress and cant wait to wear it at my wedding in February!

Ba
Review №74

They’re the best!! I’ve had a long line of bad wedding dress shopping experiences for the past several weeks and was starting to feel really sad about the whole process. I decided to give A Formal Occasion a shot, since they have a smaller, friendlier, more boutique vibe than most other places I’ve been. Don’t let that fool you, though; they have a huge selection, and they won’t break the bank!Lucinda is awesome! I feel that she really cared that I found a dress that I love, and that I feel like (my version of) a princess on my wedding day. She really listened to how I was feeling and my vision for the wedding, and she managed to keep the whole experience from becoming overwhelming, which was really helpful since my past several shopping experiences at other stores have made me feel pressured.We were the last appointment today, and although we were there past closing time, never once did I feel rushed. I got my dress off the rack for a good price, too, so I got to walk away with it tonight! Thank you A Formal Occasion for turning my wedding dress shopping experience around!

Br
Review №75

Got my prom dress from this location a few years ago and loved it!A beautiful pale pink empire dress with crystals. reasonable price for great quality.THEN, I decided to come here to find a wedding dress. I didnt have my hopes up at first because the store is small, but they have so many dresses!!! The owner was very nice and helpful with finding me a dress for a beach wedding. I got a lace fitted dress with cup sleeves and I cant wait to see it when I go in for alterations!Great customer service, wonderful dresses and affordable prices! (payment plans!)Thank you!!!

An
Review №76

This shop is amazing! I was looking for something that was different than every other wedding dress Ive seen and they had a wide variety of dresses that were unique and beautiful! After having gone to several other shops, I found the perfect one here. But besides finding the perfect dress, the experience and customer service made the day special. Ill always recommend this shop.

Al
Review №77

I had the best experience finding (well, really creating) my dream dress! Katie was an incredible consultant- warm, inviting, and absolutely amazing at what she does! I really had no idea what I wanted, and I am so thrilled with my dress. I highly highly recommend every bride-to-be to visit! Thank you guys again for a fun, stress-free shopping day!

Pa
Review №78

Went here to shop for a wedding gown (and found one) for my granddaughter. What an awesome experience! A++ for customer service, pampering the bride and kindness to the family with her. First class store!

Sa
Review №79

100% recommend! A Formal Occasion was my first and last stop when I went wedding dress shopping. I heard about a storewide sale they were having and called to make an appointment. I was on the phone for several minutes as she asked about what I was looking for. The service is very individualized which i loved! When I arrived, i expected there to be several other brides trying things on, but I was the only one scheduled at that time, so all the focus was on me! They really helped me realize what i had in mind. And my dress was 50% off!!

Sh
Review №80

Beautiful shop and Lucinda was more than amazing. Shes full of great info and definitely knows her stuff! We had a great experience!

Ka
Review №81

I have had the best experience with A Formal Occasion. I went in on a whim and they treated me like I had paid them to wait on me. Lucinda took lots of time with me, and after I went back and tried dresses on multiple times, they always had the same patience for my pop-in visits and their dresses are beautiful but not overpriced like some places. I even ended up doing bridesmaids dresses with them because of the level of care they always had with us and the quality of the dresses.

Ma
Review №82

They rent and sell formal wear for weddings and special occasions. Price is very reasonable on some items but some, in my estimation, are over-priced. Small place that is locally owned and operated. Been here for years serving the local community.

Ch
Review №83

These ladies were so wonderful and exactly what I needed in my wedding dress consultants. They were patient with me and centered on guiding me through my own thoughts and feelings about THE dress (whether it was in their boutique or not). They purposefully never shared an opinion. Even when I begged for it. In the end, I was wavering between two dresses after I had boiled 15 favorites down to the final two, one at A Formal Occasion, and one at another store. I tried them both on again, back to back. Both perfect for me and the venue setting, both gorgeous, both in budget, both very different from each other. I listened to my heart and remembered the guidance they gave me. Their advice was the only of its kind out of all the stores, warehouses, and boutiques I went to. With that, I was able to make a decision with my heart and my brain. I am forever grateful for them.

Ka
Review №84

With three months to prepare for a wedding, most bridal shops confined me to their sample rack of goofy dresses. I walked into A Formal Occasion and Lucinda knocked my socks off with the intimate, personalized display of a variety and quality of dresses! They were so beautiful!! Im a slow thinker when it comes to big decisions, and she was SO gracious and SO helpful. Her advice was precious, as she encouraged me to consider an array of factors Id never thought of in order to find the perfect dress for me. Pushing a sale was NOT her agenda, as she truly wanted to help me and give me peace of mind whether I found a dress or not. Ive never seen so much care in a business. Again, I am astounded by A Formal Occasion. I have lived in the area my whole life and I never knew this place was such a treasure!

As
Review №85

I am so thankful for the entire staff at this wonderful place, they gave me something I didnt think I would have on my wedding day and that is confidence... and a perfect dress of course ♥️ Whether youve been dress shopping or havent started please give this shop a try! Go in with an open mind and trust them because they know what theyre doing.A formal occasion is absolutely amazing! I had visited one other bridal boutique that day before coming here and I had felt so defeated and down after leaving the first appointment that I wasnt super excited to continue dress shopping. I did hold out hope because while going through my nightmare appointment the staff at formal occasion sent me a text of how excited they were to meet me and a picture of the space they had set up for me and my family ♥️ Once arriving I was greeted with a warm welcome and shown to our space. The vibe in the store is very comfortable and inviting. Nothing ever felt rushed. I was asked many questions (I believe by Katie) and she asked all the right questions about what styles I like, the fit, how I want to feel, and all that good stuff. She showed me to their sale area and said I could pick out any in that room I liked or wanted to try on so I picked two then she said she would be right back. A few minutes later I see her and Pat pulling out some of the most gorgeous dresses I had ever seen, they all exceeded my expectations. My biggest worry was that they wouldnt fit me or they would be way out of my price range (they looked very expensive). Katie must have a magic eye because every dress I tried on fit perfectly, I didnt feel self conscious at all and most of all I felt beautiful. Even better all the dresses I tried on were well within my budget. The last dress I tried on checked off every single box for how I dreamed of my dress to look and I truly believe it was fate that they had just gotten this dress in the store and it fit me perfectly. Needless to say I bought the dress that day and I couldnt be happier. Truly one of the best experiences I have ever had and it feels so good to walk into a place where the people can make you feel so secure and truly listen to your needs and wants to help you find the dress of your dreams. Thank you all again!

Al
Review №86

I couldnt imagine getting my dress from anywhere else! As soon as I walked in Lucinda sat me down and wanted to get to know more about me and my fiance as well as the type of wedding I was having. From there she picked out dresses that she thought I would like. I went with a fairly large group and not on purpose but my voice was starting to get lost. Lucinda notice this immediately and looked at me and she said what do you want what do you want to try on. She made sure that she was catering to me and no one else. The first dress that I tried on was the one! I had other appointments and to be honest as soon as I left the shop I didnt want to go anywhere else. I highly recommend you looking for your wedding dress at A Formal Occasion!

Sa
Review №87

The owner takes a personal interest in finding the right dress for you.. It was a little overwhelming but not matter where you are it always is. When you make an appointment they make sure it is all about you the bring you dresses in your size. No fussing through racks of of dresses you describe it they will find it. Its less pricey and more personal than most bridal stores.

NI
Review №88

Great place to pick your wedding dress they are super sweet and make you feel comfortable!

Ca
Review №89

I cant say enough how amazing my experience was. I was given the best service imaginable. I found the dress of my dreams in my size and when the manufacture had problems and it came in late the owners of the store drove my dress to me four hours away. AMAZING! They went above and beyond especially when they had no control or fault in the lateness of the dress. I cant recommend them more. I would never let anyone I know go anywhere else. Amazing people amazing service.

Me
Review №90

An amazing couple that take personal interest in finding the right dress and giving you the best dress shopping experience. I was able to find the perfect wedding dress within my budget and got it in plenty of time. I highly recommend A Formal Occasion.

Br
Review №91

Please stop by and see Katie at A Formal Occasion! The shop gives the brides one on one attention for the entire length of the appointment, getting to know the brides and their styles. Found the perfect dress for my big day and I couldnt have done it without them.

As
Review №92

I walked into this shop with a $1000 max budget including tax and alterations. I told them my style and they hand picked 5 perfect dresses. The last dress was not only in my budget but the most beautiful dress ever. Great dresses, great prices, great people!!!!

Mi
Review №93

I went to A Formal Occasion approximately 6 weeks before my wedding which was in July 2017. I had been to several other bridal shops and looked online for gowns, to no avail. In a state of total frustration, I decided to stop in A Formal Occasion about 15 minutes before they closed. I walked in and was greeted by Lucinda. She was very pleasant and she listened carefully while I described the style of gown I wanted. Within minutes, she returned with the perfect gown! It was exactly what I was looking for and Lucindas suggestions for add-ons (i.e. cap sleeves, jeweled sash and a choker) added just the right touches to an already beautiful gown! Thankfully, the gown was a good fit right off the rack! I had a few alterations and with the addition of the cap sleeves and the sash, it was perfect! I definitely recommend A Formal Occasion to anyone who is looking for a beautiful gown, good prices and great service!

Je
Review №94

Amazing in every sense of the word is not even close to describing this shop! The staff and owner are absolutely fabulous. This was the 4th store I went to and had woke up that morning thinking I had found my dress. My mom made this appointment and encouraged me to check it out. I am very glad she convinced me to go because I FOUND MY DRESS there! The best part was that they had the dress that I thought I loved so was able to try them on and compare. This shop is stunning inside and is definitely worth your time checking out.

Pa
Review №95

The best dress l bought was actually from here with the best price. The staff really appreciate the patronage..

So
Review №96

They went above and beyond to make sure that I was happy and would look beautiful on my wedding day! The prices were reasonable and they had a great selection!

An
Review №97

I got my wedding dress from this store the woman who helped me was amazing she made me feel amazing and helped me pick the perfect dress I would definitely recommend this store I love it and if I ever need a dress I will definitely come back to this place

An
Review №98

I had a wonderful experience shopping for a wedding dress with the owner, Lucinda. She is incredible and has the selection for every style and budget.

Kr
Review №99

Best service you will find!!! Found the perfect wedding dress here after some horrible experiences at the big name stores. The owner take a personal interest in finding you the perfect dress. Stop here first, you wont be disappointed.

Ra
Review №100

They really take interest in your vision. I went in there thinking I already found my dress else where. Then the owner insisted I try on a few dresses he brought out 3 in particular and 1 he said he knew I would love. I returned later tried them on and fell in love with the one he originally stated I would like. They have been so kind and professional. Im so glad we got my wedding dress and bridesmaids dresses there.

Information
100 Photos
100 Comments
4.8 Rating
  • Address:4489 Bells Ferry Rd, Kennesaw, GA 30144, United States
  • Site:http://aformaloccasion.com/
  • Phone:+1 770-591-5424
Categories
  • Bridal shop
  • Tuxedo shop
  • Wedding store
Working hours
  • Monday:11AM–6PM
  • Tuesday:11AM–6PM
  • Wednesday:11AM–6PM
  • Thursday:12–5PM
  • Friday:10AM–5PM
  • Saturday:Closed
  • Sunday:11AM–6PM
Health & safety
  • Staff required to disinfect surfaces between visits:Yes
Highlights
  • Identifies as women-led:Yes
Payments
  • Debit cards:Yes
  • Credit cards:Yes
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