Tom Godwin was such a pleasure to work with. From the moment I arrived at the dealership, he was honest, considerate, patient (very patient seeing I had to shop with my 18mo old daughter) and extremely helpful. He was honest about every part of the car shopping experience which I can’t express enough because it was the most appreciated. He wasn’t just trying to put me in a car, he wanted to put me in the perfect car for me and he did just that. He explained everything in plain English and made sure if I had any questions he knew the answer completely.Along with Tom, the associates of Royal Volkswagen are just all around amazing people. Everyone was extremely hospitable to my daughter and I. They were accommodating beyond what I could ever expect from a dealership.I will recommend anyone who is in the market to purchase a car to visit Tom G. at Royal Volkswagen. I love my new car!!!

Don was wonderful! So helpful and patient with me and helped me to determine the things that were important in my next vehicle. When I buy another car I’m going back to Don and I will recommend him and Royal Automotive to anyone on the hunt for a new ride! Royal had straightforward pricing and were open and transparent through the entire process! Can’t say enough good things about my experience!

Work is good, but they don’t seem like they know how to answer a phone very well. I do understand they are/maybe short staffed with the COVID issue that’s been around. But they can at least call someone back they are they not so busy dealing with other customers at hand. Just my personal opinion on the matter. Other then that I’m very well pleased with the work I’ve had done on my car.

I inquired on a vehicle and Carter Ward was very helpful with getting me pictures and all the information I needed. Assisted me with getting him the information he needed. He got in touch with his manager Micah Murphy and they put together a deal over the phone. It was a deal I couldnt pass up. I drove 6 hours to do the deal and Carter had the vehicle sitting right up front on shine ready for me. It took me maybe 30 minutes and was on the road. Carter, Micah and other salesmen were very friendly, courteous and professional!!! I highly recommend Royal Automotive and Carter Ward on your next car purchase!!!!

We had a good experience at Royal. Parker Holt was my sales person & he was easy to work with, patient, & willing to answer all of my questions. I found out a little after my test drive that he was actually off the day we went in & still stayed to sell me my car! I dont know many people willing to spend their off day working, but he stayed until the all of the paperwork was complete & I was on my way with my new car! Thank you Parker!

During my long lifetime, I have purchased more than 150 automobiles for personal use. I have had the pleasure of meeting a lot of outstanding sales consultants and some, not so much. Ben Gillis will always stand out in my memory as one of the true professionals. Extremely polite, courteous, and respectful with excellent knowledge of a brand new product.

This was an amazing car-buying experience. Don Ballard is an excellent salesman.... Very professional, personable and knowledgeable. Everyone here was very polite and friendly, and took time to explain to me and show me everything that I needed to know. I had to return my vehicle to have something adjusted, and they provided me with a loaner vehicle in the meantime. I was very annoyed about having to do that, but everyone there was still very patient and helpful. I would highly recommend this dealership!

Thanks to Bill Bradshaw for helping me find the car i was looking for. He had the car I was looking for but did not pressure me any any way. Everyone was so nice. He got me the deal I wanted. He went over everything with me on the car to be sure i was familiar with the new features. He even called the next day to be sure i was not having any problems with the car. He went out of his way to be helpful. I was very impressed overall with the dealership. Very clean and no loud music playing in the background. Very good experience. Looking forward to doing business with Royal in the future.. Thanks again Bill.

I inquired about a 2019 Chevy Colorado. Chase Murphy responded, gave me all the details and was very helpful in helping me to get the vehicle. The whole team worked diligently to put a deal together that we could all live with. Awesome team that everyone needs to check out when it comes to buying a new or used vehicle!

My experience with Royal was excellent. Vehicle was exactly as advertised and the process as a whole was quick and painless. 10/10 would recommend.

Second car I leased from Dustin Shears and both have been two of the easiest and most expedient buying experiences in my 30 years of buying cars. He’s honest, forthright and no BS with him and his management team. The price is right the first time and is fair. Managed to work both leases via email, txt and phone and I couldn’t be happier with the service. If you need a car, speak to Dustin and get exceptional service, and honesty and a car you can feel good about buying. He’s willing to go the extra mile for you and in our case, many miles as I am never an easy customer. You can’t buy that these days and I can’t share enough how that makes one feel as a customer with many choices. Wish I had more car needs in Alabama!

This was hands down the easiest and most non stressful car buying experience I have ever been a part of. Joey Brasher was my salesman but I think we talked more about our personal lives then we did cars. I hope to deal with Joey again in the future and I 100% recommend giving him a call if you are in the market for a new GMC. I purchased the 2021 Sierra AT4 and love it.

Chase Murphy was an absolute pleasure to work with. I was buying this vehicle out of state so constant communication was of the utmost importance. Chase kept me in the loop until I could make the drive over to look at the truck. Once I arrived I was not disappointed. The truck was just as I expected from the photos. The paperwork was handled quickly and professionally. The experience overall was a 10 out of 10.

We had a great experience at the dealership buying our new Atlas. Our salesman was Justin Hild, and he was very attentive and responsive. They helped us find the car we wanted, and worked with us to make it happen.Everyone we dealt with was great. It was definitely the best car buying experience weve ever had.

Scott did an amazing job. Kept us informed weekly on the status of Yukon. Scott and the team made the process simple and easy. We will return and send all our friends.

I called about a 2500 denali truck .Joel Brasher helped me .he ordered me the truck just the way I wanted it . He kept me informed of when it would be in etc. Everyone was very helpful and friendly. I recommend giving Joel a call to help find what you are wanting and they have good pricing as well. Took us about an hour to complete deal including our trade in. Very satisfied

Recently purchased a used vehicle from Royal. It was the easiest car buying experience I have ever had. The car drives better than it did when we test drove the same make/model from other dealerships. Thanks to Parker and Sammy for making it a great experience.

Don and the team were amazing! From my initial inquiry for a vehicle I saw online to financing, everything was fast, efficient, and no pressure. I feel like they really valued my time and It was the best experience I’ve ever had at a dealership.

We are very happy with our new Volkswagen Atlas! Thanks to Tom, we got a very good service throughout the whole process from a test drive to the final documents. We will definitely recommend Royal Automotive!

I can’t say enough about the superior service my salesman, Justin provided. I came from out of town and he had everything ready. Aaron the sales manager was also great with finishing the deal. Both Aaron and Justin are very proud that this a low pressure, family run dealership. It really shows throughout the buying process. They have won me over as a customer.

Richard Maupin was extremely helpful when I was at Royal Automotive last week. I did end up buying but never felt any pressure. Richard is both fun to talk with and completely willing to answer any, and every question. I will be buying through him again in the future

Everyone at Royal provided friendly & efficient service in getting me into my new vehicle. I had a small time frame to pick up my new vehicle & both Matt & Carson worked perfectly to honor my time window. They had everything ready for me & yet I did not feel rushed. They also gave me a great trade-in deal which helped to make the whole process truly a 5-star experience. I drove two hours from Huntsville to buy from Royal and I would do it again!

Chase was very helpful in getting me financed for my new vehicle. He patiently worked with me as I was undecided between two vehicles. When I found what I liked, he moved on it without hesitation. I was also pleased that he helped my wife find and get financed for the vehicle of her choice. I am pleased with his level of professionalism and would definatly recommend and tell others about him. Thanks Chase for going above and beyond.

Don Thomas was amazing!! We were passing through from out of town and had a mishap with our vehicle. We walked in knowing we needed to purchase a car, that day. He made it happen and gave us a great trade in value too. I appreciate his time and the professional service he gave us. Very happy with my new Jetta! Thank you Royal!

Carter Ward and the team at Royal were very responsive and helpful as we considered purchasing a vehicle distantly from South Carolina. Carter made a special video of the vehicle and found answers to all our questions. The Royal team provided quick decisions on our trade-in vehicle and all of the paperwork was ready when we arrived exactly as we agreed to. No surprises, no hassle, no pressure.

I had a wonderful, stress-free experience at Royal when I bought my new Volvo XC-60. Allen Cook was the sales representative that worked with me. He was so patient, as I was trying to make up my mind about which Volvo to buy. He was sensitive to the kind of car that would be the best fit for me and my dog! I really appreciated all the help I received, even printing maps for me, as I had come from out of town. I had never bought a car by myself and Allen was so helpful by telling me about the cars I looked at and drove. Truly customer oriented and took time with me. I trusted him and I know he wanted me to be happy with my new car and feel safe driving it. Allen and all the people at Royal were wonderful and they were kind and accepting of my dog who was with me!Marie Miller

Don Thomas assisted me in getting a new car this past week. He was so kind and informative about the process, and I would 100% recommend reaching out to him if you are visiting Royal Volkswagen. I had such an amazing experience, and the whole staff treated me with respect and kindness.

Was looking for a new mom car and Tom Godwin reached out to me. We messaged about what I was looking for and when I arrived to the dealership he already had options lined up for me. I got the exact vehicle I wanted without any hassle. 3 months after purchasing my vehicle I needed help with a repair and he was only a text away and assisted with getting it set up. Really a great experience and a great guy!

My wife and I had the pleasure of working with Justin Hild who was absolutely wonderful. He was knowledgeable, personable, and friendly. A big complaint of mine when car shopping is that I dont enjoy feeling like Im just another sale and my business isnt valued. And I did not feel that at all with Justin. He was honest and helpful, and him and the team at Royal worked with us within reason to negotiate a deal that was fair. I live two hours away from this dealership and Id highly consider traveling back for my next car. Justin was truly a breath of fresh air during what had been a difficult time for us trying to find the car I wanted. Go see him, you wont be disappointed!

I received great service from Justin Hild at Royal! What more could you ask for other than fair pricing on vehicles *check* great and thorough service *check*. They made my recent trade-in/purchase a breeze. Highly recommend!

We recently bought my husbands Golf wagon from here. Dustin assisted us and was nothing but helpful and fun to work with the whole time. They make the car buying process fun and easy.

This was, hands down, the BEST car-buying experience EVER with Chase and the team at Royal Automotive. The no-pressure atmosphere, free car fax report, and sincere desire to make their customers happy make for a winning combination. Thanks Chase and Royal Automotive!

I just purchased a new car from Royal automotive and the experience was amazing. Justin Hild was my sales person and he was super helpful very knowledgeable and courteous. Thank you all at Royal Auto for the great service.

Great experience. Scott Gassner stuck with us through the whole process of buying our 21 sierra. With the chip shortage we were concerned that we wouldnt be able to get the truck we needed. Scott kept us updated regularly and was able to get us what we wanted at a fair price. Would highly recommend.

Carson, Scott and Jennifer did a great job with the purchase of our new Yukon. Carson covered the sales process and did a great job, Scott did a great job with the delivery and vehicle walk through and Jennifer made the purchasing process smooth and easy. We love our new car and would highly recommend anyone looking for a new GMC vehicle go to Royal first. You wont have to and wont want to go anywhere else. Big thanks to the Royal Team!

Dealing with Royal was a pleasure. Gary and Scott on the sales side were friendly, helpful and very easy to deal with. There was no pressure and I felt they were truly trying to be helpful and not merely trying to make another sale. Jennifer in the finance office was also great and made purchasing the GMC quick and easy and hassle-free. They get 5 stars from me!

Best auto buying experience that I can remember! Justin Hild (Sales) was professional, knowledgeable, and went above and beyond usual and customary customer service. Aaron Hawk (Sales Manager) was decisive, and contributed significantly. Matt Morgan (Finance) had everything in order, and the paperwork process was seamless, and without complication.

Worked with Justin and the experience was very laid back with no pressure. Called and asked if he could find me ID4 in a certain color and model. He called back and said he found one within 3 hours. Top notch service!

Joey Brasher and Royal did an excellent job on our purchase of a 21 Sierra, could not recommend more highly. Got the truck I wanted at a fair price, and the service was great. Very pleased.Wayne YanceyMurfreesboro, TN

Best buying experience around! Justin did an awesome job. Everything was completed and all we did was sign when we arrived.

Don Thomas delivered excellent service and made our buying experience painless.

Bought a 2021 Yukon XL! Joel & Matt were excellent! Easy process!

I just bought my second VW from here! Don Thomas and the finance guy are awesome. I look forward to purchasing again from these guys.

Luke Miller assisted me in the sale of my brand new Atlas Cross Sport, and I could not be more obsessed with it!! Luke’s customer service and communication skills are unmatched in the industry. He personally kept me updated on the status of my car from start to finish, and he is extremely knowledgeable and took the time to teach me all the bells & whistles of my new car!! The process was extremely smooth, and I would recommend anyone looking for a new vehicle to contact Luke at Royal!! 10/10!!

Justin Hild helped me find the perfect car! Everything from beginning to end was a great experience!

We are so thankful for Don Thomas at Royal VW!!! We have been purchasing vehicles from him for over 15 years now and he has never let us down! Always professional, friendly and really knows his stuff!!! Highly recommend!!

Don made buying a car so easy and stress free. He was quick to respond to questions and even came in on his day off to help me take another look at the car. Everyone I met at Volkswagen was friendly, but not overly pushy like I experienced at some other dealerships. I am happy with my purchase and look forward to seeing them again when it is time for service.

This was by far the best vehicle purchase experience I’ve had! Justin and the team at Volkswagen were extremely knowledgeable, friendly and overall great customer service. The owner even came around with a friendly welcome and breakfast. The entire process including test driving took only 2 1/2 hrs and this was because Volkswagen financing was very backed up. I highly recommend and could see myself using them again.

This is the 3r vecle Ive purchased hated from Royal and the third car Ive purchased from Bill Brashaw. Both Bill and the Royal team are great to deal with from the purchase to the servicing.They are my goto for auto purhases.

Ralph in the Service Department is amazing. He has been so helpful to me multiple times as I have needed various repairs or maintenance done on my Yukon XL Denali. I am so thankful to him for his customer service, helpful nature, and professionalism. I would consider buying another vehicle at Royal because of Ralph and the great service in the Service Department.

Go see Bill at Royal GMC. He is a top notch guy who will treat you right. Matt, the sales manager, is also top notch. Best car buying experience ever.

Promises made promises kept. Made car purchase easy.

I live about 4 hours from Birmingham. I had been looking for a slightly used VW Atlas in Black. I found the exact car I needed on their website, a 2019 VW Atlas R-Line, and made an inquiry. Justin Hild contacted me promptly with the info I requested. I told him I had a trade (got a great trade-in price) and would need to do this sale online and pick the vehicle up once finalized. Justin was excellent throughout the whole process. He had originally sold the car I bought to a customer who returned to buy a newer model from his as well, I knew I had the right guy! Matthew, the manager, was also very helpful as we wound down the process with signatures. They were both down to earth, nice guys; something I didnt expect in the big city. Thanks to everyone who made our experience Royal.Waylon Bush

We had a great experience with Tom Godwin and Aaron Hawk when purchasing our new Atlas. One of the best decisions I have made in a while. The process was painless and these guys made is so easy. Highly recommend purchasing from Royal!

Each time I have purchased or leased a Volkswagen from Royal, I always contact Justin Hild. He is the best and I trust him to only have my best interest at heart.

Gary Redd our Sales Professional and the entire Royal Automotive staff was fantastic!!!! Gary was friendly, courteous and very helpful. He is 1st class along with the entire organization. I could not ask for a better experience in purchasing our new Acadia. We will recommend Gary and the organization to all our friends!

My husband and I had the pleasure of working with Gary Redd. We came in at the end of the day and Gary took the time to speak with us about the SUV we wanted to look at. I appreciated the fact he went over all the details and answered any questions we had. At the end of the day Gary helped us purchase my new SUV and I couldnt have asked for a smoother transaction. I will definitely call Gary for our next purchase. Job well done Mr. Gary Redd!!

Excellent customer service, It was a pleasure to work with Richard!

Ed and the rest of the sales team were great to work with. I would not hesitate to shop with them again.

Super experience purchasing my VW Tiguan. Loved working with Dustin Shears. He was very knowledgeable about the car, worked hard on our behalf to get us a deal, and was patient as my husband and I contemplated our decision. Really painless experience!!!

Excellent service and honesty! Joey and Matt were awesome to work with and made my purchase very easy and fast.

Chase was easy to work with. Would buy from Royal Automotive again!

Went there to get a used Jetta for one of my colleagues. Great buying experience. Justin Hilde was straight forward. No additional hidden dealer fee. I would definitely recommend Royal to anyone.

Everyone at Royal made purchasing my vehicle a seamless process. Tom was so helpful and great to work with. The time and effort he put into helping me was so appreciated! I look forward to doing business with them again in the future, and will encourage anyone I know to do the same!

Justin Hild made it a very enjoyable and quick experience. I am very happy with the value I got out of my trade-in and the vehicle I got.

I have purchased vehicles in SC, Tennessee, and Georgia. This was by far the best purchase and best customer service experience....thank you Scott and the entire Royal family for your hospitality and professional service

Working with Paul Lee and the staff at Royal was a great experience. Paul was quick to listen, and never pressured us in any way. We came looking at a specific car for my sons first car, and he never tried to persuade us otherwise, and was great at answering questions and getting information. Highly recommend.

Easy no-pressure car buying experience. Our salesperson Matt was great, as was the whole team. Would recommend checking them out to anyone.

I had such a great experience with Royal Automotive! With Justin Hilds awesome help, I just purchased my dream car! I will definitely purchase from them again in the future!

As a very loyal VW customer (growing up with my Dad driving the beetle and this is my fifth or sixth VW purchase in a row), this was by far one of the best experiences I have had thus far. Seamless with no high stress sales pitches. Thank you, Justin and team.

Luke was so helpful and answered every question we had! By far the best car buying experience we have had. They had us in and out in 3 hours!

I prefer to deal with honest dealerships. Why do some dealers insist on saying a car is on their lot when it isnt? Does it really work? Do people looking for a specific vehicle really just decide well since Im here, Ill just buy this other car thats nothing like the one I came to see? I suppose they do, since it seems to be a tactic employed by used car salesmen. Also, here is a tip: read communications from your potential customers. If they request for you to not contact them by phone, dont. (Perhaps that should have been my first clue not to do business with Royal.)

I had a great experience with Royal voltswagen! They were awesome to work with. Thanks again Justin

April 2: I had an awesome experience at Royal Automotive today! I was assisted by Douglas Stephens, and he was fantastic! Such great customer service! The perfect balance of professional and fun. He connected well with both my boyfriend and me, and in the end, led us to a great deal on a beautiful vehicle. Thanks, Douglas! Kia Ora!April 26th Update: my vehicle had an issue that required mechanical service. I took it back to Royal since I had only recently purchased it, and they have been incredible. Never have I seen such determination to get the vehicle fixed. Douglas is hands down the best person with whom Ive ever worked in the car industry. I cannot express how appreciative I am of him and all the hard work he has put into getting my vehicle fixed (and to no charge to me). It honestly felt like all his care and attention was going to me. This above and beyond attitude is what a great salesman should look like. I recommend him to all my friends, and the next time I need to purchase a car, I am going directly to him regardless of where he works.

Dustin did a great job and helped in any way we needed. Everyone was very kind and helpful. Pleasure to do business with!

Don Henderson is a great guy who really takes good care of his customers. Hard to find these days.

Justin made my car buying experience stress free. He listened to what I was looking for in a new car and did not give up until we found the perfect vehicle for me. I would highly recommend Royal Volkswagen to anyone looking for a quality new or used car from a dealer with above average customer service.

Barrett was awesome! An excellent car buying experience. Would 100% recommend

Second car purchase with salesperson, Justin Hild. Great experiences both times. Wonderful service

My sales person, Luke Miller, was very professional and made the whole process easy. I felt that he was working to get the best deal for me. Thank you

Justin did an awesome job of helping find a vehicle to fit our family’s exact needs. We would highly recommend Justin and Royal Volkswagen to anyone!

Purchase the car from a salesman named Chase, and yes I bought a used work car had some issues with a little engine a little shaking in the motor got the issue fixed there was no pressure to sell the car as is no fixing anything great car I appreciate his attitude and being honest thank you

Great experience with David Thomas fast service in & out purchased a 2018 Mercedes Benz cla ... make sure you guys go see David at Royal ....

I bought a used Chevy Tahoe from Royal. Matt Coulter was a professional young man who handled the transaction perfectly. He was friendly, helpful and accommodated all our COVID precaution requests. We signed the deal outside in the car lot. Ive always enjoyed working with Royal Automotive.

5 stars for Douglas!I purchased a Toyota Highlander from Royal Automative. My salesman Douglas was GREAT to work with! I highly recommend purchasing your next vehicle from Royal and ask for Douglas!!

Excellent. Purchased our new truck from Scott. We have now purchased three vehicles from Royal. Scott (salesman), Matt (Sales manager) and Jennifer (Financial) all did a great job. See them for your new car or truck needs!

Justin and everyone else made buying a new car super easy. I was in and out of the dealership fast and well taken care of.

Had the pleasure of working with Justin who was incredibly helpful. He answered all my questions and made the process very easy relaxed. If you’re in the market for a new vehicle I couldn’t recommend him enough!

What a great experience working with Richard at Royal Volvo. He made the process from start to finish hassle free. After a brief discussion of what I was looking for in a car, he was able to put together a package that fit my needs. I also greatly appreciated his patience as he walked me through the latest in Volvo technology while under the current COVID-19 climate. Richard and the others at Royal Volvo were above par on every step during this process and made the overall experience of purchasing a car in 2020 seamless. I highly recommend Royal Volvo when selecting your next car.

Joey, Matt and the rest of the Royal Automotive team provided excellent customer service and transparency. We could not be more happy with our new Yukon AT4 and would recommend Royal to anyone in the market for a new vehicle. A+++

Mr. Gary Redd made my experience easily, friendly, and professional.

I just completed my second vehicle lease from Royal. This time I ordered a GMC Yukon AT4. I was excited when I saw the new vehicle design on the 2021 model. However, the real reason I made another purchase from Royal was I had the chance to work with my original sales person from Volvo Ben Gillis. Yet again his customer service and that of Sales Manager Jennifer Mills made the process outstanding. I have probably leased more than a dozen SUVs in the past 2 decades and again the very best experience. of all! A class team and I cannot fail to mention and say thank you to the Volvo service guys for the same level of care. THANKS ALL!

Good service from Chase Murphy.

If you need excellent service, see Justin!

I have been looking for a Canyon but had not found what I was looking for until I happened onto the online Canyon Denali that got my attention that Royal GMC just received. Entered my information and pretty quickly received a call from Scott at Royal, set up a visit and looked at the truck, it is equipped just like I wanted, and then went for a test drive and that sold me. He handled getting everything arranged, went over some details on the truck-there are many, set up the purchase and even delivered it home for me. I would recommend Royal GMC and Scott for the convenience and service I received, to family and friends.

I had the pleasure of working with Dustin and he had amazing customer services. I was able to get the car I wanted plus more. The people at Royal Volkswagen are extremely amazing and will recommend.

Ed Swangers service was excellent, fast, and precise. very easy to work with!!!

Friendly and easy to work with. Fair prices and good workmanship

I have bought General Motors vehicles since 1965 at many different dealerships. I have always had a good salesman and dealer. Joey Brasher at Royal Automotive was no exception. He is an excellent salesman, who knows his products and answered all my questions. He worked real hard to make the sale. To me, that was very important. It was a pleasure to do business with Joey, Jennifer Mills, and Royal Automotive.Ray Pugh

Had the pleasure of working with Chase Murphy. He was super friendly and the whole dealership experience was the best. Thanks guys, I would recommend anyone working with Chase at Royal.