Three Penny Mercantile was probably the most fun shop we visited throughout our Ashland mini-vacation. From the get-go, the staff were welcoming and friendly, engaging us in conversation about all sorts of nonsense that had nothing to do with the shop, such as roller skates (which one of the ladies was wearing), sci-fi, and life in general. It was a nice personal touch that really endeared us to the store, and stands in stark contrast to the blasé, unaffected state of customer service we so often encounter at other shops.Everything in the shop oozed with unique or distinct design, hand-picked by the eye of someone with an eye for flair, flamboyance or fun. Prices were all very reasonable, which came as a surprise in a tourist town like Ashland. While my wife perused the clothing racks, I plumbed the various paperback books on the shelves, picked one out and walked away happy with my choice, for $5 bucks! Not intending to name drop, I asked the attendants if it was OK to take pictures for Yelp, to which they happily agreed, and seemed very thankful. So much so, in fact, that the owner (my guess) told me to pick out another paperback for free! Sometimes, there are perks! My wife also purchased a cute pair of key earrings.Another great perk about the shop was that it stayed open late...like, really late, compared to everything else but the bars. We walked by a few minutes to 11pm and the doors were still open, and music could be heard thumping from within. Had we not been en route to somewhere else, we probably would have popped in again, just to say hey!Well definitely be making a return stop the next time we are in Ashland, if for no other reason than Ill likely be expected to provide a detailed review of the books I purchased!

This is THE greatest and best place... Ever!!! The ladies are quite possibly the coolest people in the multiverse.If youre looking for something special or maybe a defining piece to send your cool factor into the stratosphere then look no further.Truly a place to appreciate in a town that offers so much... Id put more gold stars if I could

An incredibly amazing place to spend time in Ashland. Would recommend stopping by, even if just to hang out with the awesome staff!

This is an interesting place to shop for used clothing and items. They have a nice selection at a good price.

I LOVE this place! I happened upon the store when visiting Ashland and I was immediately in love the second I stepped inside. They have so much cute, vintage clothing as well as some new clothing, too. They also have a good selection of vintage postcards, pins/buttons, and patches, pus they have stickers---who doesnt love a good sticker. The staff is extremely friendly. I cant wait to stop by again the next time Im in Ashland!!!

Cutest lil shop ever!!! Love it. And the owner is super friendly and nice, feels like family. Love all the vintage things....

Best little thrifty in Ashland! Found this little gem today and can’t wait to go back, so many cool, unique, vintage pieces my little heart was full! Thank you! Great prices, great finds and the owner was amazing!

I love this store! They have a good collection of items and the staff is very friendly! If you dont find something the first time check back again, their stock is always changing.

Such a great shop with rare finds and excellent taste. Love it here, never know what awesomeness I am going to find!

Such a cute store with even cuter vintage clothing!!

What a cute hippie thrift shop in downtown Ashland! I got a pair of real feather earrings here for ONLY $2!!! And!- a pair of wooly gloves for under $10, no holes, just primo vintage vibes...kinda more 90’s than anything...

When you make a promise to be back soon you should probably follow through with it

Fun place to find cool unique clothing at a great price.

Loved his place! Great clothes

An excellent, and funky, little resale shop.